I have lived in chains all my life
I wore what they said was right
I wore what was available
I won’t anymore! I am a free bird
I’m born to fly
I am a lioness
I’m born to fight
I stand tall, away from the crowd
because I’m not ordinary
I AM
BRAKEFREE – Reborn to Win
When the winds are against women, we build our own kites to fly. This is what Brakefree endeavours to achieve with our premium quality high impact sportswear.
“When all the major brands turned their backs on me, I decided to make my own brand of sporting wear for Indian women” says our founder, record breaking endurance runner Sumedha Mahajan. She once fought against all odds to pursue her passion, and is once again battling them to establish an indigenous and authentic women’s sportswear in our country. Earlier, sportswomen wore whatever was available in the market and if they didn’t get their size, they wore mens sportswear to their events; which were uncomfortable and unsuitable for them. But now women can don a pair of High Impact Fearless Shorts, High Impact Anti-Odour Tee and underneath that, a High Impact Non-Bouncy Bra and be unstoppable, comfortable, confident, fearless and perform like champions. With Brakefree, our fantastic Indian sportswomen can finally breathe and celebrate a new life. They are Reborn to Win.
