Avant Toi

Avant Toi Excelling&Revolutionizing the world of cashmere. The creative endeavor of Mirko Ghignone now celebrates 20 years of passion and success.

Avant Toi was founded in 1994 within the Liapull group to satisfy the needs of a demanding and ever-changing market. Characterized by a strong relationship between the art world and aesthetic research, Mirko, eclectic artist and paramour of the force of color, established the brand through the application of his creative instinct to the medium of yarns and knits. A pioneer in cashmere evolution, h

e excels in technical experimentation and above all in the absolute innovation of coloring, revolutionizing the world of piece dying. Central to this process is the introduction of air-brush coloring that empowers each piece with authenticity and a unique, unrepeatable character. Through infinite combinations of shades and hues, each creation recounts its own particular story. The values of the Avant Toi universe are expressed through the constant exploration of the unknown and the unexpected, perpetually distancing itself from the conventional rules of knitwear manufacturing in order to endow each piece with a sophisticated, one of a kind aspect and an avant- garde spirit. Breaking the rules in regards to stylistic and aesthetic standards is at the core of Avant Toi's philosophy. A bridge between the classic concept of refinement and the charm of what is old and worn, in complete opposition to the customary conventions of the cashmere world. The collections are alive with contradictions. Avant Toi captures the true beauty of cashmere and fine Italian knitwear, by masterfully transforming each piece into a work of art. In this unique reality, men's and women's lines interweave into a new dimension, defined exclusively by the wearer. Destroyed, blended and spray-painted are only a few of the continuously evolving treatments applied to each garnment. Quality and stability is guaranteed by Liapull's 50 years of experience and the skillful artisans who have dedicated a lifetime to these yarns.

100% cashmere and an animalier effect come together to create a look that is soft, unique and sophisticated.
17/07/2026

100% cashmere and an animalier effect come together to create a look that is soft, unique and sophisticated.



Pure cashmere, exceptional softness, and unmatched versatility. A timeless wardrobe essential designed to be worn season...
15/07/2026

Pure cashmere, exceptional softness, and unmatched versatility. A timeless wardrobe essential designed to be worn season after season.



Metallic reflections, rich textures and distressed details create a knit that feels both contemporary and timeless.     ...
13/07/2026

Metallic reflections, rich textures and distressed details create a knit that feels both contemporary and timeless.



When linen and cotton meet floral embroidery, the result is a masterpiece. Versatile and effortlessly cool, this cardiga...
10/07/2026

When linen and cotton meet floral embroidery, the result is a masterpiece. Versatile and effortlessly cool, this cardigan is the one piece you can't miss in your closet.



There is beauty in what speaks softly. In textures that invite a closer look and shades that linger like a memory.      ...
08/07/2026

There is beauty in what speaks softly. In textures that invite a closer look and shades that linger like a memory.



As blue as the summer sea and star-filled skies above the shore. This pullover is the essence of summer.
06/07/2026

As blue as the summer sea and star-filled skies above the shore. This pullover is the essence of summer.



03/07/2026

From fluid silk to airy cashmere, every piece is designed to move with simplicity and grace.



01/07/2026

A silk wrap set that flows with every movement. Lightness and effortless elegance come together in a look designed to stand out through quiet sophistication.



29/06/2026

Crafted in pure silk, this dress combines timeless elegance with a contemporary silhouette, designed to accompany you with grace from day to night.



Think pink. Our iconic Quadrello becomes a skirt, paired with a floral silk top and a soft cotton cardigan for the perfe...
26/06/2026

Think pink. Our iconic Quadrello becomes a skirt, paired with a floral silk top and a soft cotton cardigan for the perfect blend of creativity and style.



Indirizzo

Via Carlo Botta 8
Milan
20135

Orario di apertura

Martedì 10:30 - 19:00
Mercoledì 10:30 - 19:00
Giovedì 10:30 - 19:00
Venerdì 10:30 - 17:00
Sabato 10:30 - 19:00
Domenica 10:30 - 19:00

Telefono

+390289077112

Notifiche

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