Ocular Lab

Indicazioni Sito Web

Ocular Lab is a small design house based in Milan

[email protected]
www.ocularlab.it

14/10/2026

For .telethon, we turned complex research into playful visuals, bold illustrations and a little glassy goodness. 🫧

A series of explainers for “Dona Consapevolmente”, a campaign exploring what happens after you donate.

Made with love by .
Agency —

01/09/2026

Happy 95th, . 🚌❤️

For ATM’s 95th anniversary, we teamed up with to create a celebratory film for one of Milan’s most iconic institutions.

We got to dig deep into the ATM historical archive, uncovering decades of photographs, footage and visual gems and bringing them back to life through a new lens.

14/08/2026

New collection, new playground! 🌈

We teamed up with to bring LUMA™ to life through a series of colorful 3D launch films, playful, bold and made to move.

Designed to pop. Built in 3D.

13/07/2026

Un solo studio. Quattro tecniche.

Frame by frame. Collage. 3D. 2D Motion Graphics.

Negli ultimi anni abbiamo avuto la fortuna di utilizzare queste tecniche per dare vita a progetti insieme a brand come Lavazza, Panerai, AC Milan, Espolòn, MTV e molti altri.

Qual è la tua preferita? 👀

—

One studio. Four techniques.

Frame by frame. Collage. 3D. 2D Motion Graphics.

Over the years, we've had the chance to bring these techniques to projects for brands like Lavazza, Panerai, AC Milan, Espolòn, MTV, and many more.

Which one is your favorite? 👀

15/06/2026

‼️OCULAR NEW WEBSITE IS ONLINE NOW‼️

And apparently, it can get you out of awkward situations too.

Go take a look! 👀 → OCULARLAB.IT

08/06/2026

Uno stadio pieno, milioni di persone davanti allo schermo. Nessuna pressione 🫣

Per la Cerimonia di Chiusura di AFCON 2025 abbiamo collaborato con alla realizzazione dei visual e delle grafiche dello show, affrontando una serie di sfide creative e tecniche che hanno richiesto parecchio lavoro dietro le quinte.

Dalla progettazione dei contenuti per schermi monumentali alla ricerca del giusto equilibrio tra spettacolarità e leggibilità, ogni dettaglio è stato pensato per funzionare alla grande, dal primo all’ultimo posto dello stadio.

03/06/2026

One continent.
One final.
Millions watching.

Proud to have contributed to the Opening Ceremony of the AFCON 2025 Final in Rabat, Morocco, creating motion design content for a show celebrating the spirit, diversity and vibrancy of Africa.

A huge honour to collaborate with the amazing team at and help shape visuals for such an iconic moment.

Special thanks to and for their creative leadership and trust.

Ocular Lab Motion Design Team:

motion

BalichWonderStudio

08/05/2026

From concept to motion, we helped shape the visual world of .it by Pagine Mediche — a digital healthcare experience designed to make wellbeing more accessible, human and intuitive.

Bold characters, playful motion and a vibrant visual language crafted to bring personality into the healthcare space.

Creative Direction: & Ocular Lab
Characters & Motion design:
Background Illustration & Sound design:

17/04/2026

We teamed up with and on the new campaign .

We brought illustrations to life through animation, translating his visual language into motion.

Here’s a selection of the artworks and a few behind the scenes from the animation process!

13/04/2026

HUE READY? We are!
We created the 3D motion & modeling, and brought illustrations to life for new limited edition .

Art Direction
Directed by lauradays
Motion Design
3D Motion
2D Motion .motion
Illustration
DOP
Edit
Compositing and Color Isabella Fornasiero
Set Design
Stylist
Makeup Artist Lorenzo Zavatta
Hairstylist

Indirizzo

Via Giuseppe Sirtori 32
Milan
20129

Sito Web

http://www.ocularlab.it/

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