08/11/2015
"What's what" of Solas:
SOLAS is an organic clothing label that inspires organic-ism through comfortability and design
In everyday life, most people either care too much or too little about their clothing. We are so used to buying and putting something on every day that we take it for granted, rarely pondering where it comes from and the effect it has on us and our environment. So what’s the best take on our daily wear?
人+衣着
SOLAS propose moderation and simplicity as the key approach. That’s why we decided to go organic in the first place - because we care about harmonizing relationships more than anything else. Be it creating fair relationships between consumers and farmers, healthy contact between textures and our skin, kindness between people, or most importantly harmony between us and our own selves. Therefore, SOLAS is created for oneness, because we are all interconnected. We want people to embrace the concept of organic-ism - of seeing themselves as part of a whole universe, taking full responsibility for themselves not merely by eating, wearing or going organic but to be fully mindful and present in their lives. It’s meant to inspire.
Therefore we embarked on a journey to provide solace, a warm sense of comfortability for the body and mind of every day people, just like you and me! And to provide support for self-development and positivity in daily life. Every design in SOLAS is meant to convey its own story, meaning or intention. It can be a simple reminder for us to exercise daily, to relax while lying down or perhaps tune in to our consciousness or awareness in the midst of our busy life.
Last of all, SOLAS is meant to be worn. But we hope you not only put on comfy clothing, but also take on our values and meaning in life. Thank you.