Jordan Elli

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Jordan Elli Discover Jordan Elli - A brand for the bold, sophisticated woman who turns heads with her strength and rural finesse.

It’s where country roots meet refined elegance.

26/10/2026

💕🥂 WIN THE ULTIMATE RACE DAY LOOK! 🥂💕

We’re celebrating the launch of TILLY THE LABEL in the most fabulous way possible… WITH A GIVEAWAY! 🎀

With Cup Week and Show Week just around the corner, we’re giving one lucky girlie the chance to WIN the ultimate race day outfit!

THE PRIZE 💕

🎀 A gorgeous TILLY dress of your choice!

💕 A stunning pink JORDAN ELLI trench coat!

The perfect combination of country elegance and a little ch*****ne-girlie magic! 🥂

HOW TO ENTER:

💕 FOLLOW JORDAN ELLI® Home of timeless wool coats and TILLY

🥂 SHARE this post to your Instagram story

🎀 TAG your fun friends in the comments, the girls you’d be sipping ch*****ne with on race day!

💌 JOIN the TILLY VIP waitlist — link in bio!

✨ TILLY THE LABEL LAUNCHES TOMORROW! ✨

Wednesday 28th October at 7:30pm NZDT!

Think pretty dresses, ch*****ne lunches, getting dressed up with your girlfriends and making memories you’ll talk about for years to come.

We can’t wait to share TILLY with you!

Good luck, girlies! 💋🥂

Giveaway closes 9/11/26. This giveaway is not sponsored, endorsed or administered by Instagram. Full terms and conditions apply.

RaceDayFashion NZFashion

We’re currently waiting on our FOURTH restock of the Greenfield Blazer to arrive… which feels a little surreal. 🤍The sup...
22/08/2026

We’re currently waiting on our FOURTH restock of the Greenfield Blazer to arrive… which feels a little surreal. 🤍

The support you’ve shown this little brand has been truly incredible.

As we start dreaming up what comes next, I want to hear from you.

What would you love to see from Jordan Elli next?

A lightweight linen blazer for summer?
A timeless tan tweed?
A beautiful pink blazer?
The Greenfield fabric reimagined as a trench? 👀
The perfect classic black blazer?

Or something completely different?

Tell me below or flick me a message — colours, fabrics, styles… I want to hear it all. 🤎

You’re helping shape what comes next for Jordan Elli, and I can’t wait to show you what we’re working on currently.

05/08/2026

Jordan Elli - The house of timeless wool coats that you want and need ❤️

04/08/2026

From the very beginning, my dream has been to create timeless pieces that make women feel proud of who they are. To give them something they reach for when they need confidence. Something that reminds them they’re capable, elegant and enough exactly as they are.

To know that something I imagined, designed and poured my whole heart into is making women feel incredible in their own bodies… I honestly can’t put that feeling into words.

That is the true success of Jordan Elli.

The sales are wonderful, but this… this is truly, truly special.

Goal achieved. 🤍

Thank you for allowing Jordan Elli to become part of your confidence, your conversations and your memories. It is the greatest privilege, and I will never take it for granted.

Jord X

02/08/2026

A coat you will reach for day after day.

27/07/2026

The Heritage Blazer - our 100% wool staple favourite!

Heritage is what we inherit from the past and preserve for the future.

The Heritage Blazer is our interpretation of timeless tailoring, crafted to be worn, loved, and passed on for years to come.

A wardrobe staple that never goes out of style.

21/07/2026

How do you pick just one? 👀 🧥

Early mornings, muddy boots, dogs at your feet and a good blazer thrown over whatever the day calls for.If you’re new he...
06/07/2026

Early mornings, muddy boots, dogs at your feet and a good blazer thrown over whatever the day calls for.

If you’re new here, Jordan Elli was inspired by a love of rural life, horses at the gate, old homesteads, wool, tweed, tartan and the kind of clothes that only get better with time.

We believe beautiful clothes shouldn’t be saved for best.

They should be worn on country roads, to the races, beside the ring, into town and everywhere in between.

These moments are the reason this little brand exists.

Welcome to Jordan Elli. You’ve found your people. 🤍

Address

Oamaru
9491

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