01/09/2025
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MANILA, Philippines — Big news for content creators!
Starting August 31, 2025, Facebook will roll out its new Content Monetization Program (CMP), a major update that’s already stirring excitement among online communities.
According to reports and creator discussions, CMP will replace existing monetization schemes such as Performance Bonuses and Ads on Reels, consolidating them into a single, more streamlined system.
What’s got creators talking? 👇
• Lower entry threshold — Rumors suggest monetization could unlock at just 5,000 followers, down from the usual 10,000.
• No more fact-checkers — Meta confirmed it is phasing out its fact-checking system, replacing it with community-driven moderation.
• More freedom of speech — Creators expect fewer restrictions on sensitive topics and words.
• Expanded eligibility — Even content about politics and religion may become monetizable without the usual risk of demonetization.
• Old content revival — Posts previously flagged as “not monetizable” could soon start earning revenue.
For millions of Filipino creators working tirelessly to grow their pages, this could mean bigger earning opportunities, less censorship stress, and more creative freedom.
However, not all details are set in stone. While CMP consolidation and the end of fact-checking have been confirmed, other rumored features — like the reduced follower threshold and broader content eligibility — will remain uncertain until Meta releases official guidelines.
Creators react
Some are already celebrating what they see as a turning point:
“Kung dati 10k followers pa bago maka-earn, baka ngayon mas madali na! Salamat, FB!”
“At last! More freedom, less censorship. Perfect time to grow as a creator.”
Mark your calendars
One thing’s certain: August 31 is D-Day for content creators. Check your professional dashboard — the future of Facebook monetization is about to unfold.