Thread Story by Saima

15/09/2026

Elegance in every thread. 🌸

A beautiful hand-embroidered Pakistani dress in a soft pastel pink, featuring delicate floral embroidery and a graceful matching dupatta with fine piping. ✨

Unstitched 2-Piece:
🌸 Hand-embroidered shirt
🌸 Matching embroidered dupatta

Perfect for party wear, festive wear, Eid gatherings, dinners, and special occasions—a timeless Pakistani outfit with an elegant, feminine touch. 🤍

📍 Visit us:
Thread Story by Saima
Shop A-11, Islamabad Women Enterprise Market, G-11, Islamabad
In collaboration with IWCCI

💌 DM us for details and availability.

11/09/2026

11/09/2026

11/09/2026

✨ A Proud Moment for Thread Story by Saima! ✨

Grateful to see Thread Story by Saima and our handcrafted creations featured by KAY2 TV on their official platform. ❤️

It was a wonderful experience being part of Seher with Mishi Khan, the morning show on KAY2 TV, and having the opportunity to showcase my passion for fashion, craftsmanship, creativity, and lifestyle.

A heartfelt thank you to Mishi Khan and the entire KAY2 TV team for the appreciation, warm welcome, and beautiful feature. 🌸

Proud to continue representing Islamabad Women Enterprise Market while taking Thread Story by Saima to new platforms and audiences.

Thank you for celebrating my work and my entrepreneurial journey. ❤️✨

Saima Latif
Founder, Thread Story by Saima

11/09/2026

✨ A Proud Moment for Thread Story by Saima! ✨

Our Founder, Saima Latif, was featured on Seher with Mishi Khan, the morning show on Kay2 TV, where she had the opportunity to share her entrepreneurial journey and showcase Thread Story by Saima. ❤️

A wonderful platform to celebrate fashion, creativity, entrepreneurship, and the journey of building a lifestyle brand.

We are proud to see our Founder representing Islamabad Women Enterprise Market and taking her brand to new platforms. 🌸

A heartfelt thank you to our wonderful audience, followers, and supporters for your continued love, prayers, and encouragement. ❤️🙏 Every opportunity and every milestone becomes more meaningful because of your support. This journey is possible because of you!

🎥 Watch the complete program and show your love and support by liking and sharing!

😊 Our beloved Founder’s segment is featured in the last 30 minutes of the show.

A special thank you to Mishi Khan and Kay2 TV for the warm welcome and wonderful opportunity. ❤️

Assalam-o-Alaikum viewers!Aaj ke is dilchasp aur khubsurat episod...

11/09/2026

A beautiful morning filled with gratitude, inspiration, and new beginnings. ✨❤️

It was a wonderful experience being part of Seher with Mishi Khan on Kay2 TV, where I had the opportunity to share my entrepreneurial journey and showcase my work.

Proud to always represent Islamabad Women Enterprise Market and my brand, Thread Story by Saima. 🌸

Grateful for the love, support, and opportunities that allow me to continue sharing my journey of entrepreneurship, fashion, creativity, and women empowerment.

Here’s to more beautiful journeys, new opportunities, and stories yet to unfold. ✨❤️

17/08/2026

🇵🇰 A proud Independence Day celebration!

Thread Story by Saima was honoured to be part of the 14th August celebrations at Jinnah Convention Centre, Islamabad, including the flag-hoisting ceremony. 🇵🇰✨

A memorable day filled with patriotism, pride and celebration! ❤️

17/08/2026

✨ A New Chapter Begins! ✨

Thread Story by Saima is now officially open at Islamabad Women Enterprise Market, G-11, Islamabad! ❤️

Celebrating Pakistan’s Independence Day and the beginning of this beautiful journey together made it even more special. 🇵🇰✨

A heartfelt thank you to Islamabad Women Chamber of Commerce & Industry (IWCCI) for providing us this wonderful opportunity to be part of the Women Enterprise Market.

Come visit us and be part of our journey! ❤️

📍 G-11, Islamabad
Islamabad Women Chamber of Commerce & Industry