17/10/2025
What a week in Lisbon at !
✅ All week – Our FibreTrace booth became a hub of connection and curiosity. We said bom dia to hundreds of visitors, serving over 2,500 coffees and 600 pastries, while showcasing hands-on demos tracing socks. Each conversation reinforced how fibre-level verification underpins true accountability across the supply chain.
✅ Monday – We unveiled our FibreHub and introduced our next chapter of interoperability — two major milestones in closing the gap on fibre verification at Tier 4.
✅ Tuesday – Our founder, Danielle Statham, joined Claire Bergkamp, CEO of Textile Exchange, in co-hosting an intimate dinner reflecting on the future of traceability — and how FibreTrace’s mission to make every fibre verifiable and traceable is bringing that future to life.
✅ Wednesday – We brought radical candor to The Real Conversation, uniting , , , and other global leaders to unpack the unintended consequences of regulation — and how we can build confidence and accountability at every touchpoint.
As we head home, we’re left asking — when it all goes to plan, when every fibre is verified and every claim is backed by proof — what’s left to question?
That’s our ambition 🖤