Fair trade and ethical consumerism are no new initiatives to the 21st century shoppers, and yet, how many of us are actually aware of the "price" we are paying for fast fashion as well as disposal fashion? With the philosophy of manufacturing garment in a fast and inexpensive manner, thus delivering designer products to the mass market at affordable prices, quality of clothing produced and most im
portantly, welfare (if there is any) of garment workers are often being compromised. The inexpensive price tag of disposable fashion does not reflect the unreasonably long working hour (with overtime often obligatory) under poor and harsh working conditions. We compromise on quality of what we wear over our body, we increasingly create waste to the environment with clothings that we wear only a few times and during that few occasions, we either meet another person wearing the same outfit or someone telling us they own the same piece somewhere in their wardrobe. seamstress only sews 1-2 dresses per day for 5 days a week and earns an equivalent monthly wage of a typical garment worker in local factories). In return, we expect to receive garment of good sewing quality. We do not mass produce (no more than 5 pieces of garment for each size in all designs) because we understand the fashion embarrassment of appearing in the same outfit (not uniform) as someone else.
