13Thirteen

13Thirteen ♥ Lactation & Babywearing Consults
♥ Prenatal & Parenting Workshops
❤️‍🩹Infant First Aid Workshops
🛍️Buy & Rent Baby Carriers
💌 DM for an appointment

Babywearing & Breastfeeding Consultancy | Baby Carrier Rentals | Retail and Distribution of Baby Carriers, Diaper Bags and more!

13Thirteen comprises of a dedicated team of experienced parents who aim to empower and equip modern mums and dads with the knowledge and tools they need to be confident parents on-the-go, through education and by offering a wide range of ergonomic baby carriers for ren

t and sale. We also design our own line of lightweight, functional and ergonomic diaper backpacks that conveniences the modern parent. At 13Thirteen, we believe that skin-to-skin, breastfeeding and babywearing are crucial in shaping the bond between parent and child. This is why we encourage skin-to-skin and Babywearing right from the very start. To cater to different parents’ needs, lifestyles and budget, we offer various types of baby carriers from a wide range of reputable brands. To us, there is no “best” carrier - it is about finding a baby carrier that suits you best. Our in-house Certified Babywearing Educator and Lactation Counsellor, Rynette, is a mother of 4, and offers private and group consultations to help parents learn the knowledge and skills to parent confidently. Contact us to learn more and be empowered!

Navigating parenthood comes with endless choices, but accessing support should feel seamless. LifeSG credits can be used...
02/09/2026

Navigating parenthood comes with endless choices, but accessing support should feel seamless. LifeSG credits can be used directly to pay for essential first-aid training, lactation consultations, and everyday baby gear. Our team handles the details so you focus on caring for your baby.

Knowing how to handle sudden emergencies gives parents genuine peace of mind. Hands-on practice with a certified instructor helps you master real-life CPR and choking relief techniques safely. These interactive group workshops are fully payable using your LifeSG credits.

Every family dynamic is unique, and sometimes group settings do not fit your schedule or comfort zone. Private housecalls bring personalised lactation guidance and targeted first-aid instruction straight to your living room. You can apply your LifeSG credits directly to these tailored home visits.

Finding a suitable ergonomic carrier can make daily routines smoother for both you and your child. Professional babywearing consultations ensure proper positioning and comfort before you invest in gear. Why not utilise your LifeSG credits for a specialised consultation and safety-tested gear?

Your LifeSG credits cover expert-led workshops, one-on-one home consultations, and high-quality parenthood gear. Click the link in our bio to select the services that best serve your family today.

Motherhood can feel like a lot — and sometimes, you just need to be around other mums who get it. 🤍Join us for A Morning...
31/08/2026

Motherhood can feel like a lot — and sometimes, you just need to be around other mums who get it. 🤍

Join us for A Morning for Mums, a cosy morning to move, chat, ask questions, meet other mothers and simply get out of the house with your little one.

13ThirteenSG × The Calla Project
📍 Holland Village
📅 Friday, 18 September
⏰ From 9:30AM

Babies are, of course, very welcome. Come as you are. 🤍

We know “me time” looks a little different after having a baby. 😅

So we’re starting the morning with a gentle stretch session led by The Calla Project. Nothing intense, just a chance to move, stretch and give your body a little love.

Only 8 mums for this session, so it stays small, comfortable and personal.

Breastfeeding going well but you still have a million little questions?
Pumping and wondering if you’re doing it right?
Struggling with something and just want someone to take a look?

From 10AM, our lactation counsellors will be around to chat, answer your questions and offer practical breastfeeding and pumping support.

No formal consultation. No pressure. Just come, grab your complimentary drink, settle in with your baby and ask away. 🤍

And honestly? Sometimes it’s just nice to talk to other mums going through the same things too.

And because mums deserve a little spoiling too… 🎁

Every registered mum goes home with a goodie bag worth $70, filled with goodies from our lovely brand partners.

PLUS, everyone gets to take part in our sure-win lucky draw, with prizes worth up to $100 each.

Yes. Sure-win. Nobody goes home empty-handed. 😉

So if you’ve been wanting to get out of the house, meet some other mums, get a little breastfeeding support or simply have a nice morning with your baby, come join us.

📍 The Calla Project
271A Holland Avenue
💛 $30 per mum
👨 Partners are welcome too!

Spaces are intentionally kept small, so do book early.

DM us “LSG” or register via the link in our bio.

We’d love to spend the morning with you. 🤍

We all want to create a loving, safe space where our little ones can thrive. Learning these gentle, hands-on skills help...
30/08/2026

We all want to create a loving, safe space where our little ones can thrive. Learning these gentle, hands-on skills helps you feel calm and ready whenever your baby needs an extra pair of caring hands.

It really takes a village to raise a child, from loving grandparents to a trustworthy helper. Sharing these helpful skills with everyone who holds your baby brings so much peace of mind to the whole home.

Trying to scroll for answers in a stressful moment is the last thing you want to do. Learning the basics ahead of time lets you put the phone away and focus on holding your little one close.

Babies can feel our energy, and respond so well when we approach them with quiet confidence. Taking a little time to learn these care steps helps you stay steady and reassuring when it matters most.

Having a friendly instructor guide your hands makes all the difference. Practical experience turns every movement into a gentle, natural routine that feels second nature.

Practicing on training models gives you the space to ask questions and try things out at your own pace. Helpful feedback ensures your response feels smooth, accurate, and completely prepared.

Learning new tools feel much easier when you walk through them step by step with supportive guidance. Direct practice helps caregivers feel relaxed, capable, and ready to care for your baby.

Little bumps and minor scrapes are just part of growing up and exploring the world. Knowing how to gently bandage and care for small injuries lets you soothe tears and help them get right back to playing.

Tending to a baby with a fever or after a routine vaccine is easier when you know what to look for. Simple guidance gives you total clarity on how to keep your little one resting comfortably.

Our interactive group classes offer a warm and welcoming space to learn, right alongside fellow parents and caregivers. Practicing real-life care together means everyone leaves feeling supported and capable.

Empowering your support team with practical skills ensures your baby receives loving care every hour of the day. Everyone gets to practice CPR, fever care, and gentle first aid in an encouraging setting.

Tap the link in our bio to

We met at 17 because of our shared loved for football. We both somehow knew that we’d only want to date with marriage in...
29/08/2026

We met at 17 because of our shared loved for football. We both somehow knew that we’d only want to date with marriage in mind, and at 17, Jeremy already wanted 4 kids. Who knew that this desire would one day become reality.

We got married at 22. People said we were too young. People asked if it was because I was pregnant. But truly, it was because we felt ready. We stepped into marriage knowing we had a lot of growing to do together.

Our first baby arrived when we were 24. We spent those early months figuring out parenthood as we went along because we were the first of our friends to have a kid. We made plenty of mistakes, operated on minimal sleep, and figured out how to keep a tiny human thriving.

13Thirteen grew out of a practical need. I was a young mother searching for functional baby gear that actually worked. I started designing solutions from our living room in between feeds when I couldn’t find what I needed on the market. Late nights were spent packing orders and teaching myself how to run a business.

My daily routine involved a mix of homeschooling and running a company. The kids learned through life, alongside the daily operations of the business.

Navigating my own pregnancy, birth, and breastfeeding journey shifted my career focus. Real experiences with early parenthood highlighted a clear gap in parent support. I began studying perinatal care to turn those practical insights into professional guidance for other families.

Jeremy eventually stepped in to co-teach our birth prep classes after many couples who attended my workshop shared that they appreciated hearing his side of the story. He brings a dad’s direct perspective to the sessions, and can relate to the worries and concerns of a young, modern dad. Couples get practical insights from both of us during class, and we became Singapore’s only husband-wife Childbirth Educator team!

Teaching birth preparation classes brings us full circle. We sit across from expectant parents and remember our own early days of total uncertainty. We share practical tools to help new parents feel grounded before their baby arrives.

We started as two 17-year-olds on a pitch and built our family and business

We all want to create a loving, safe space where our little ones can thrive. Learning these gentle, hands-on skills help...
25/08/2026

We all want to create a loving, safe space where our little ones can thrive. Learning these gentle, hands-on skills helps you feel calm and ready whenever your baby needs an extra pair of caring hands.

It really takes a village to raise a child, from loving grandparents to dedicated nannies. Sharing these helpful skills with everyone who holds your baby brings so much peace of mind to the whole home.

Trying to scroll for answers in a stressful moment is the last thing you want to do. Learning the basics ahead of time lets you put the phone away and focus on holding your little one close.

Babies can feel our energy, and respond so well when we approach them with quiet confidence. Taking a little time to learn these care steps helps you stay steady and reassuring when it matters most.

Having a friendly instructor guide your hands makes all the difference. Practical experience turns every movement into a gentle, natural routine that feels second nature.

Practicing on training models gives you the space to ask questions and try things out at your own pace. Helpful feedback ensures your hands feel light, accurate, and completely prepared.

Learning new tools feels much easier when you walk through them step by step with supportive guidance. Direct practice helps caregivers feel relaxed, capable, and ready to care for your baby.

Little bumps and minor scrapes are just part of growing up and exploring the world. Knowing how to gently bandage and care for small injuries lets you soothe tears and help them get right back to playing.

Tending to a baby during fevers or after routine shots is easier when you know what to look for. Simple guidance gives you total clarity on how to keep your little one resting comfortably.

Our interactive group classes offer a warm, welcoming space to learn right alongside fellow parents and caregivers. Practicing real-life care together means everyone leaves feeling supported and capable.

Empowering your support team with practical skills ensures your baby receives loving care every hour of the day. Everyone gets to practice CPR, fever care, and gentle first aid in an encouraging setting.

Tap the link in our bio to see available cl

Seeing reviews like this honestly makes our day. 🤍Navigating those first few months with a newborn can feel completely o...
12/08/2026

Seeing reviews like this honestly makes our day. 🤍

Navigating those first few months with a newborn can feel completely overwhelming, especially when you are trying to figure out breastfeeding, getting a proper deep latch, and managing pump settings all at once. Watching mummies like Valerie move from constant frustration to feeling reassured and confident is exactly why we do what we do.

Knowing we could play a small part in making her journey a little lighter truly warms our hearts. Thank you for trusting us!

DM us today to inquire about a session. Whether it’s a specific latching concern or you just need some one-on-one guidance, we are here to help you feel supported every step of the way.

05/08/2026

If your baby was born in 2025 or 2026, we’d love your help!

Complete our short Birth Experience Survey and receive a FREE full-sized Peachy Bum diaper pack (worth $24.90).* 👶

Your responses will help us reveal the real costs of giving birth in Singapore and provide future parents with honest, community-driven insights.

👉 Tap the link in our bio to get started!

*Shipping fee applies.

03/08/2026

We are offering 5 complimentary 1-on-1 online lactation support sessions to equip, encourage, and guide mothers on their unique breastfeeding journey.

Whether you are preparing for birth or currently navigating early motherhood challenges, our support is tailored for:
- Mums scheduling a C-section
- Mums returning to work soon
- Mums struggling with latching or pumping
- Mums in their 3rd trimester preparing for birth

What to expect from your 30-minute virtual session:
Date: 6 August 2026
Duration: 30 minutes (1-on-1)
Conducted by: Certified Lactation Counsellor
Format: 100% Online & Complimentary (Only 5 slots available!)

Tap the link in our bio to fill out your interest form! See you!

We are offering 5 complimentary 1-on-1 online lactation support sessions to equip, encourage, and guide mothers on their...
29/07/2026

We are offering 5 complimentary 1-on-1 online lactation support sessions to equip, encourage, and guide mothers on their unique breastfeeding journey. Swipe through to see if this 

Whether you are preparing for birth or currently navigating early motherhood challenges, our certified support is tailored for:

- Mums scheduling a C-section around 6 Aug 2026
- Mums returning to work soon
- Mums struggling with latching or pumping
- Mums in their 3rd trimester preparing for birth

What to expect from your 30-minute virtual session:
Date: 6 August 2026
Duration: 30 minutes (1-on-1)
Conducted by: Certified Lactation Counsellor
Format: 100% Online & Complimentary (Only 5 slots available!)

Scan the QR code above or tap the link in our bio to fill out your interest form! See you!

We couldn’t be happier for this sweet family and their smooth delivery. Seeing our parents step into their labor room wi...
27/07/2026

We couldn’t be happier for this sweet family and their smooth delivery. Seeing our parents step into their labor room with calm confidence is the heart of our work.

She and her husband came to our prenatal workshop back in April excited, engaged, and ready to learn. They jumped right into every activity, building the practical birth prep foundation they’d use when the big day arrived.

On July 7, that preparation showed.

When early contractions started off erratic, there was no panic. They stayed relaxed, went grocery shopping together, and tracked her contraction timing on the MyBBuddy app.

By 9 PM, contractions settled into a steady 5 to 6 minute rhythm.

Recognizing those clear labor signs, they headed to the hospital right after midnight and checked in comfortably at 3cm dilated.

By 3:45 AM, she reached 6cm. Using what they learned in class, she timed her epidural at the right moment, which allowed her body to rest so labor could progress smoothly.

At 4:45 AM, she reached 10cm full dilation, and baby arrived safely at 6:38 AM.

We share stories like hers because we want more moms and dads to know that birth doesn’t have to be terrifying.

Practical childbirth education and knowing how to navigate labour and delivery together makes a hospital birth feel manageable and calm.

If you’re expecting and want to feel truly prepared for your big day, drop a comment with WOW or send us a DM. We’d love to welcome you to our next workshop and help you get ready.

Address

Braddell House, 1 Lorong 2 Toa Payoh, #07/01
Singapore
319637

Telephone

+6598754754

Website

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