Artists who want to sell

Artists who want to sell tips for artists who want to sell

Keep Your Credentials Up to DateFew things are worse than having outdated About / Biography / Resume/ CV / Pages. It’s i...
25/06/2023

Keep Your Credentials Up to Date
Few things are worse than having outdated About / Biography / Resume/ CV / Pages. It’s important to show off your most recent career achievements. It’s also a good idea to add future events such as upcoming scheduled exhibitions. Also provide prominent links to this important page on all other pages and your art blog.

Look for ways to build customer loyalty from the very beginning of your relationship. Offer to hand-deliver the work, gi...
25/06/2023

Look for ways to build customer loyalty from the very beginning of your relationship. Offer to hand-deliver the work, give them written instructions on how to care for the art, offer a reduction on their next art purchase, and remember them on their birthdays and anniversaries.

Exceed Your Customers’ ExpectationsHave you ever heard of the Pareto Principle? It tells us that 20 percent of your clie...
25/06/2023

Exceed Your Customers’ Expectations
Have you ever heard of the Pareto Principle? It tells us that 20 percent of your clients will bring you 80 percent of your business. So, if you’re smart you’ll pay close attention to that 20 percent. In fact, you’ll be wise to treat them with “white glove service”.

Add A Praise PageIf you have admirers, followers and fans and have sold artwork, share those words of praise. Ask for pe...
25/06/2023

Add A Praise Page
If you have admirers, followers and fans and have sold artwork, share those words of praise. Ask for permission or use first names and last name initials. Better yet if you have received accolades from jurors or curators in exhibitions you have been selected for, or leading art professionals who have made comments. You can also include positive quotes from publicity you have received in print or online.

Beneath your sold piece, you could add a description, such as “The original painting has been sold. It is in the collect...
25/06/2023

Beneath your sold piece, you could add a description, such as “The original painting has been sold. It is in the collection of Advent Corp. Limited edition prints of this painting are available. Please visit my limited edition prints page for details.” Or, you could add, “Although this painting has been sold please inquire about my commissioned paintings.”

Informing visitors that your work is selling is a good thing! In fact, psychologically, when the potential buyer sees yo...
15/06/2023

Informing visitors that your work is selling is a good thing! In fact, psychologically, when the potential buyer sees your sold works of art they will feel more confident in making a purchase and their interest and respect for you and your art will increase.

Beneath your sold piece, you could add a description, such as “The original painting has been sold. It is in the collection of Advent Corp. Limited edition prints of this painting are available. Please visit my limited edition prints page for details.” Or, you could add, “Although this painting has been sold please inquire about my commissioned paintings.”

Don’t remove “sold” work in your online gallery. Identify it as “sold” and mention any other useful information. For exa...
15/06/2023

Don’t remove “sold” work in your online gallery. Identify it as “sold” and mention any other useful information. For example, if you do commissions supply a link to your commissions page or F.A.Q. (Frequently Asked Questions) page about how they can order a similar work of art.

Add Detailed Images of Your ArtworkIf you have a lot of detail or interesting texture in your art that isn’t easily inte...
15/06/2023

Add Detailed Images of Your Artwork
If you have a lot of detail or interesting texture in your art that isn’t easily interpreted in your full scale images, add details of your artwork in your gallery or portfolio section of your website and also on social media. Otherwise, what might be some of the best features of your art may go unnoticed.

Help Your Customers Visualize Their PurchaseIf you want to sell art directly to art buyers you must have an in situ page...
15/06/2023

Help Your Customers Visualize Their Purchase
If you want to sell art directly to art buyers you must have an in situ page on your website where you post high-quality, accurate images of your art installed in homes, offices, public spaces, hospitals, etc. Potential buyers want to be able to visualize your art in their own interiors relative to scale, balance, color, and other elements.

If you visit the hundreds of articles I’ve written for you on this website you’ll probably find thousands of sales tips ...
15/06/2023

If you visit the hundreds of articles I’ve written for you on this website you’ll probably find thousands of sales tips for artists. In the interest of saving you time I like to occasionally offer bite-size morsels of information with links to further reading. This article includes 10 of The Best Sales Tips for Artists. You may want to pour yourself a cup of tea and relax as you devour them and their related articles, or save this page to return again.

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