Angela Darrah AIFD, CFD

03/20/2020

I find myself asking, "How can I help?" For me, this is how.

Perseverance. You wouldn’t know it now, but I accidentally split the stem of this sweet pea two days ago.
In the midst of all this craziness, C. S. Bouquets is ramping up to help you connect to the beautiful blooms grown right here in the DMV. Our flower farmers need our help, and as long as we’re allowed, we will deliver their seasonal blooms to you. Check out our new bouquet sizes and DIY offerings on the website linked in the profile. Complimentary door drop delivery to Alexandria only at this time. Order cut off is Wednesday at noon for our weekly Thursday delivery.

08/29/2019

Super excited for my first trip this weekend to Holly Heider Chapple's Hope Flower Farm to learn from one of Floral Design's living legends Gregor Lersch Floral Design.

Join us for a 1-Day Only Event: The Demonstration, Theory, and Discussion Class with Gregor Lersch at Hope Flower Farm. This is an observation only event and does not include hands-on demonstration. (NOT a Chapel Designer event)

07/26/2019

What's on your flower bucket list? I hope to make it to fleuramour some day!

Space goggles on! Space boots on. Fleuramour is going on an extraordinary mission this year: we are going to travel through time! We’re following the example of Marty McFly and Dr. Emmett Brown in the 80’s film classic “Back to the Future” and are going to visit the past, the present and the...

07/25/2019

Read this article with my morning coffee and thought I would share. Good advice from two industry leaders ...

If you’re getting hitched this autumn, these are the five fall wedding flowers that floral experts recommend, based on their seasonally appropriate makeup.

03/13/2019

I'm having a hard time this morning picking my favorite Pantone color palette. I'll say "Paradise Found" is my fav at this very moment, because I'm ready for a little warmth and sun, plus I'm partial to painted monstera leaves. Which do you like best?

Pantone Color Institute x WeddingWire: 2019 Wedding Color Palettes

03/12/2019

Quality vs. Quantity! Who is your ? How can your floral company deepen brand engagement with your own team of smaller, more real influencers? I think Mayesh Wholesale Florist, Accent Decor, Inc., DVFlora could easily make this work!

This quarter, French beauty brand Sephora launched a hunt for Instagram influencers to form part of its new . Any active users of Instagram can apply – no matter how many followers they have. By not making a huge follower count a prerequisite, Sephora says it aims to build a more dive...

03/11/2019

Enjoy a little design inspiration this morning courtesy of Stacey Carlton Aifd Emc and Florists' Review. Great use of materials.

Floral electricity sparks a modern aesthetic with an eclectic flower combination grounded in copper-footed tubes.

03/03/2019

What a great way to celebrate your new little one. I love this idea!

At Meghan Markle's Baby Shower..."the guests also participated in a fashionable group activity. “I hope she won’t mind me sharing this, because I’ve never seen anything like this at a baby shower,” Gayle King said on CBS This Morning. “They brought in somebody to explain how to arrange flowers. We all each made an individual vase.”

The arrangements were then donated to Repeat Roses, which delivers them to hospices, homeless shelters, and treatment centers. Some of the recipients of the royal bouquets were pediatric cancer patients at the Ronald McDonald House New York." from Vogue.

10/19/2018

Loving this black and white snapshot of a hostess gift bouquet. Do you think they’ll let me in the door?

04/09/2018

One of my favorite emails is TrendWatching's Innovation of the Day. I highly recommend signing up for cool insights like the link below. I'm constantly wondering how we can apply these innovations to the floral industry.

Innovation opportunities in your industry & others!Premium clients have just received the latest batch of quarterly industry updates, covering 16 key B2C sectors - from F&B to Retail, Travel to Automotive.