Helena's

Helena's "A new wardrobe brings great joy and change to your life." -fortune-cookie opened by the real Helena

05/26/2026

Wearing vs Styling *Neutrals Edit* with a Helena’s pop of color and print. Start with your best neutral set and add a cream sweater or jacket. Pick a colorful accessory to make your outfit impactful. Top it off with a great bag. Voile!

With a chill in the air, Helena’s is hosting an online Memorial Day SALE on all sweaters and jackets. Get 20% OFF your f...
05/25/2026

With a chill in the air, Helena’s is hosting an online Memorial Day SALE on all sweaters and jackets. Get 20% OFF your favorites using code HOLIDAY20 at checkout. Note: we are closed today at our Belmont and Arlington shops. Sale is online only. All Sale Items FINAL SALE.

05/20/2026

We are excited to bring special pieces from our shops to you! ✨

05/16/2026

*Spring Skirt Edit* Three midi/ maxi skirts styled for day, work, and travel. Shop our lovely selection and all the tops, jackets and accessories to complete your look!

05/14/2026

Spring Green! Many shades of green are trending for spring. We are loving stripes and linen. Shop your favorite herbaceous hue! 💚

05/09/2026

It’s time to get your event dresses. Guest-of-wedding, bridal shower, rehearsal dinner. Girls weekend, anniversary party, graduation. Get your first picks, in your size, by shopping now. We will style your look with accessories! It’s the benefit of shopping small and shopping local.

Shop Local this Mother’s Day and get a Gift Card on us! Spend $300 in-store this Thursday thru Sunday and get a $30 gift...
05/07/2026

Shop Local this Mother’s Day and get a Gift Card on us! Spend $300 in-store this Thursday thru Sunday and get a $30 gift card for a future purchase. This is a customer favorite promo and we love it, too.

Something for all the moms in our lives 💐Helena’s curated Mother’s Day gift guide!Products featured: •Dear John Vivi Swe...
05/04/2026

Something for all the moms in our lives 💐
Helena’s curated Mother’s Day gift guide!

Products featured:

•Dear John Vivi Sweater $92
•Melie Bianco Rain Dog Bag $118
•Wooden Ships Oceania Sweater $168
•Traffic People Rene Top $118
•Cleo Bali Bracelets $56
•Dear John Jeanne Pink Cloud $112
•Bryan Anthony’s Mom Necklace $48
•Sanctuary Marine Pant $102

04/28/2026

Dresses for any (and every) occasion!
Whether you have a daytime shower, vacation, or formal event coming up, we have a beautiful variety of impactful dresses right now! 💛👗

Shop these looks online or in-store.
Our stylists are ready to help complete your look!

WARDROBE BUILDER SALE! Buy any 2 tops (tank, tee, work top, sweater, jacket) and 1 bottom (denim, linen pant, gauze pant...
04/17/2026

WARDROBE BUILDER SALE! Buy any 2 tops (tank, tee, work top, sweater, jacket) and 1 bottom (denim, linen pant, gauze pant, work pant, skirt, shorts, lounge pants) and get 20% off all 3 items. In store only. Friday-Sunday. Offer on full priced items and in final sale. See you there!

Address

397 Massachusetts Avenue/Arlington, MA/34 Leonard Street/Belmont, MA 02478
Arlington, MA
02474

Opening Hours

Monday 11am - 6pm
Tuesday 11am - 6pm
Wednesday 11am - 6pm
Thursday 11am - 6pm
Friday 11am - 6pm
Saturday 11am - 6pm
Sunday 12pm - 5pm

Telephone

+17814833055

Website

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