Live Forever Golf

Inspired by a passion for golf and a desire to contribute to the look and feel of those who play. Li

10/31/2026

Card of the Day // Nearly 35,000 baseball, football, golf and basketball cards have been inserted into an order over the last 6 years, and we’d love to hear what you’re doing with them!

If you’re a collector, please send us a pic of your favorite card from LFG. These things are going to be a ton worth a ton of money one day.

10/29/2026

Michael Johnson sits down with Scott after locking up his PGA TOUR card through the Korn Ferry Tour. He talks about the nerves of the final stretch, his one-swing-thought season, and what’s next.

In this conversation:
—Michael’s reaction to becoming tour bound, and why he wasn’t sure he was in until the very end
—The Korn Ferry points chase, and his new caddie, who has already won on tour
—The swing fix from Scott Hamilton: a custom training aid built from Boo Weekley’s old 8-iron
—Why modern drivers mean “aim left and hit it”
—Growing up an Auburn fan: the rain-delayed West Virginia game, the Kick Six, and the state of the program
—A look at Shoal Creek after its renovation, and the Honors Course greens
—Auburn-area courses worth playing, and how qualifying shaped his game
—Prep for his first tour event at the Amex, plus the pro-am that opens his season

10/28/2026

Scott Riley Jr reflections after round one of the New Mexico Open Sun Country Golf House

10/26/2026

In golf and in life, seasons change and so does the wardrobe. We’re giving you 60% off warmer weather clothes so you have them for next time.

For the Season, Not the Year.
For the Player, Not the Game.

10/16/2026

Tough lie, tough scene, great scenery. Somehow the dog was quiet right before the shot was hit. What’s the play here? Hit and hope.

For the Player, Not the Game

10/16/2026

“I believe this is a practical world and that I can count only on what I earn. Therefore, I believe in work, hard work.” - George Petrie

It’s hard to find the words that crystallize this moment for Michael Johnson, but somehow the opening line from the Auburn Creed applies.

George Petrie, the man who brought football to Auburn in 1891, knew what he was saying when he wrote those words. The meaning will never ring untrue and we’ve witnessed a manifestation of the meaning of hard work.

As a brand and as a family, we are so daggum proud of Michael Johnson’s dedication, perserverence and will to achieve a lifelong dream.

Congrats to Rachael, Campbell, Mama Cookies, and Hugh! WDE

10/15/2026

We heard cooler temps were headed your way so we needed some new cool colors of our Soft Landing hoodie. Spend $200 and snag 25% off that order, no limit on how much ya get.

For the Player, Not the Game

10/13/2026

We’re all looking for the sweet spot and a ball that listens. Matt Every found that by putting in the work.

For the Player, Not the Game

10/09/2026

We’re live! Come hang with us and learn how to reverse your lay-ups or play a little golf.

10/07/2026

Another year, another incredible day supporting the Kyle Pease Foundation during The Jake Golf Tournament at the lovely Berkeley Hills CC. We don’t know what they put in the water up there, but it gets harder and harder to leave each visit.

We look forward to running it back next year!

For the player, not the game

Address

Atlantic Beach, FL
32224, 32233

Website

http://www.liveforevergolf.com/

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