05/31/2026
As we end the month of May, I want to leave you with this incredible, kindhearted message we received on Facebook. [scroll to read]
Y'all... there are still days when I just want to curl up in a ball and stop being the owner. The weight of the world sometimes feels so heavy on my shoulders, especially as our staff grows and the responsibilities of running a scaling business pile up. I recently watched a video of a man talking to a class while holding a glass of water. He asked them how much they thought it weighed, and then explained that the actual weight doesn't matter—it's about how long you hold it. If you hold it for a minute, it’s light. But if you hold onto it all day, your arm begins to ache, and eventually, you'll drop it, shattering the glass. It was such a powerful reminder that stress and weight in business are all about how long you carry them before putting them down.
Some days are definitely heavier than others, but when I get a message like this one, it brings me brand new life and a deep sense of gratitude for what I have built. I shared the other day that I started this business with just $500 and sold shirts out of the back of my car. Now, sixteen years into this journey, I still have hard days, but I have way more good days.
I am constantly surrounded by a great team, amazing customers, and a community that truly believes in what I'm doing. For that, thank you all so much! 💜🫶
This is what a small business is all about, always striving to be that small town with big hearts!