Charm

Charm Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from Charm, Vintage Store, 321 20th Street N, Birmingham, AL.

Welcome to Charm, a locally owned and operated boutique in downtown Birmingham, featuring an eclectic mix of new and vintage jewelry, accessories, unique gifts, handmade and locally made goods.

Not all layers are meant to keep you warm, some just make you cuter.
03/21/2025

Not all layers are meant to keep you warm, some just make you cuter.

Cutie Alert ๐Ÿšจ Weโ€™ve got Lucy in the shop today until 2:30 so hop on by and say hello! โ€ขIn case you need a quick update o...
03/19/2025

Cutie Alert ๐Ÿšจ Weโ€™ve got Lucy in the shop today until 2:30 so hop on by and say hello!
โ€ข
In case you need a quick update on us: Lucy is covering the shop today while Nicole is on her much deserved time off, exploring new places and relaxing (Iโ€™m sure sheโ€™ll share some beautiful pics when she returns), and Rachel is at her new other job. If you want to see Rachel, sheโ€™s right around the corner at and if you havenโ€™t tried it yet, they open at 3:00 and Rachel and will tell you her favorite dishes and drinks you should try.

Vintage ๐Ÿ’…๐Ÿผ classic โœจ lovely ๐Ÿ’–
03/19/2025

Vintage ๐Ÿ’…๐Ÿผ classic โœจ lovely ๐Ÿ’–

A giant THANK YOU to .ar for setting up in the shop this weekend and for everyone who showed up for this fun pop up! Weโ€™...
03/15/2025

A giant THANK YOU to .ar for setting up in the shop this weekend and for everyone who showed up for this fun pop up! Weโ€™ve closed a little early to make sure we get home safely, but we hope you have a wonderful weekend and stay safe through these storms! ๐Ÿ’–๐Ÿ’–๐Ÿ’–

Another year closer to the grave ๐ŸŽ‰
03/10/2025

Another year closer to the grave ๐ŸŽ‰

Have you seen our super cute phone bags?! You can connect your cell phone to the receiver and travel back to the days of...
03/07/2025

Have you seen our super cute phone bags?! You can connect your cell phone to the receiver and travel back to the days of rotary phones. โ˜Ž๏ธ

Itโ€™s time for new pieces. Like this beautiful necklace. So weโ€™re putting out new things, that youโ€™ve never seen before A...
03/05/2025

Itโ€™s time for new pieces. Like this beautiful necklace. So weโ€™re putting out new things, that youโ€™ve never seen before AND having a sale to make room for more new things! Check out the website for some fun sale prices on random pieces, or swing by the shop to see whatโ€™s new and look over the sale table ๐Ÿ‘€๐Ÿ˜๐Ÿชฉ

๐’๐Œ๐€๐‹๐‹ ๐๐”๐’๐ˆ๐๐„๐’๐’ ๐Œ๐€๐“๐“๐„๐‘๐’! We bring character, community, and real support to the places we call home. But big corporations...
02/28/2025

๐’๐Œ๐€๐‹๐‹ ๐๐”๐’๐ˆ๐๐„๐’๐’ ๐Œ๐€๐“๐“๐„๐‘๐’! We bring character, community, and real support to the places we call home. But big corporations and rising costs make it harder for us to survive. ๐“๐ก๐ž #๐„๐œ๐จ๐ง๐จ๐ฆ๐ข๐œ๐๐ฅ๐š๐œ๐ค๐จ๐ฎ๐ญ ๐จ๐ง ๐Ÿ/๐Ÿ๐Ÿ– ๐ข๐ฌ ๐š ๐ฐ๐š๐ฒ ๐ญ๐จ ๐ฉ๐ฎ๐ฌ๐ก ๐›๐š๐œ๐คโ€”๐ญ๐จ ๐ฌ๐ก๐จ๐ฐ ๐ญ๐ก๐š๐ญ ๐ฐ๐ก๐ž๐ซ๐ž ๐ฐ๐ž ๐ฌ๐ฉ๐ž๐ง๐ ๐จ๐ฎ๐ซ ๐ฆ๐จ๐ง๐ž๐ฒ ๐ฆ๐š๐ญ๐ญ๐ž๐ซ๐ฌ.

Skip the big box stores for a day and support the businesses that keep your community unique. Grab coffee from a local cafรฉ, pick up a gift, or treat yourself to something from a small shop. ๐’๐ก๐š๐ซ๐ž, ๐ญ๐š๐  ๐ฒ๐จ๐ฎ๐ซ ๐Ÿ๐š๐ฏ๐จ๐ซ๐ข๐ญ๐ž๐ฌ, ๐š๐ง๐ ๐ฌ๐ก๐จ๐ฐ ๐ฐ๐ก๐ž๐ซ๐ž ๐ฒ๐จ๐ฎ๐ซ ๐๐จ๐ฅ๐ฅ๐š๐ซ๐ฌ ๐ฆ๐š๐ค๐ž ๐š ๐๐ข๐Ÿ๐Ÿ๐ž๐ซ๐ž๐ง๐œ๐ž.

Shopping small supports us all.

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๐ŸŒถ๏ธ Donโ€™t say we didnโ€™t warn you. ๐Ÿ”ฅ New enamel pins in stock with some of your old favorites!
02/28/2025

๐ŸŒถ๏ธ Donโ€™t say we didnโ€™t warn you. ๐Ÿ”ฅ New enamel pins in stock with some of your old favorites!

Is there any other way to scroll these days?!
02/26/2025

Is there any other way to scroll these days?!

Love takes many forms, from friendships to romance to your cat puking on your pillow. We celebrate love in all its forms...
02/21/2025

Love takes many forms, from friendships to romance to your cat puking on your pillow. We celebrate love in all its forms, hairballs and all. ๐Ÿ–ค

There are many types of chain links, but this vintage reef knot chain necklace is ๐Ÿ˜ one of our favorites โค๏ธโœจ
02/20/2025

There are many types of chain links, but this vintage reef knot chain necklace is ๐Ÿ˜ one of our favorites โค๏ธโœจ

F**kinโ€™ 2025, amirite?! ๐Ÿ’ฉ
02/20/2025

F**kinโ€™ 2025, amirite?! ๐Ÿ’ฉ

Cool textured hoops for this cool Tuesday.
02/18/2025

Cool textured hoops for this cool Tuesday.

๐Ÿƒ๐Ÿ’จ Because adulting is hard, but having a cute place to stash your stuff is easy, thanks to our vintage inspired pocket ...
02/17/2025

๐Ÿƒ๐Ÿ’จ Because adulting is hard, but having a cute place to stash your stuff is easy, thanks to our vintage inspired pocket boxes.

Address

321 20th Street N
Birmingham, AL
35203

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm
Saturday 10am - 6pm

Telephone

+12057038721

Website

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Alerts

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Videos

Just a couple of our favorite simple pieces in the shop right now. Simple pieces for everyday for everyone โœจ

We just got some cute new designs and some of your favorites are back in stock! ๐Ÿ–ค

Happy New Year everyone! We love you all so much! We open tomorrow at 10ish and begin this year with as much sass and heart as always! ๐Ÿฉทโค๏ธ๐Ÿฉทโค๏ธ๐Ÿ’…๐Ÿผโœจ

New Yearโ€™s Eve is the perfect time to let statement jewelry steal the show! Whether itโ€™s oversized earrings, a bold cocktail ring, or a shimmering statement necklace, these pieces add instant drama and glam to any outfit. Start the year sparkling with jewelry that makes you feel confident, stylish, and ready to shine. #birminghamalabama #shopbham #bhamal #birminghamal #bhm #jewelry #newyearseve

โœจ Weโ€™re closed Dec. 26th & 27th, but you can shop from the comfort of your couch? Use the codes online anytime! Weโ€™ll be back on Saturday, Dec. 28th with deals and hot cocoa in-store! Tap the link in bio to start shopping or come see us Saturday. Letโ€™s make the post-holiday glow even brighter! ๐ŸŒŸ Sale ends Sunday, December 29th.

We are open today until 3:30 for those last minute gifts ๐ŸŽ

Looking for some last minute gifts? Weโ€™ve got you covered. Open Christmas Eve 10 am to 3:30 pm! ๐ŸŽ„

Stop by today for a reading with @ja_bradford ๐Ÿ”ฎ โœจ

Stop by today for a palm analysis or tarot reading with @ja_bradford โœจ

Just a handful of cool items going out right now. ๐Ÿ˜๐Ÿ˜๐Ÿ˜๐Ÿ˜๐Ÿ˜๐Ÿ˜๐Ÿ˜๐Ÿ’…๐Ÿผ๐Ÿ’…๐Ÿผ๐Ÿ’…๐Ÿผโค๏ธโค๏ธโค๏ธ๐ŸŽ๐ŸŽ๐ŸŽ๐ŸŽ๐Ÿ˜ฌ๐Ÿฅณ

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