BHFO Every day discover all new and exciting fashion finds from your favorite brands at unbeatable prices here at BHFO!

Browse through thousands of brand new shoes, apparel, & more!

Shorts: Where comfort meets style effortlessly.
07/17/2024

Shorts: Where comfort meets style effortlessly.

Embrace the new week with enthusiasm. Be alert for opportunities and make the most of them. Have a great Monday!
07/16/2024

Embrace the new week with enthusiasm. Be alert for opportunities and make the most of them. Have a great Monday!

6 Must-Have Summer Shoes πŸŒžπŸ‘‘Espadrilles🌿 Why: Lightweight & breathable, perfect for hot days. Available in various styles...
07/14/2024

6 Must-Have Summer Shoes πŸŒžπŸ‘‘

Espadrilles

🌿 Why: Lightweight & breathable, perfect for hot days. Available in various styles, from flats to wedges.
🌸 Style Tip: Pair with a sundress or shorts for a relaxed, stylish look.
Sandals

🌼 Why: A summer staple! Comfortable and ventilated. Find them in minimalist to gladiator styles.
🌈 Style Tip: Choose neutral for versatility or vibrant hues for a pop of color.
Slides

πŸ–οΈ Why: Easy to slip on and off. Perfect for the beach or poolside.
πŸ‰ Style Tip: Wear with swimwear or casual summer outfits for a laid-back vibe.
Sneakers

πŸƒβ€β™€οΈ Why: Lightweight sneakers are ideal for active days. They offer support and comfort.
🌟 Style Tip: Opt for breathable materials and pair with athletic wear or casual outfits.
Wedges

πŸ‘  Why: Get the height of heels with added stability. Perfect for events and gatherings.
🌺 Style Tip: Pair with maxi dresses or skirts for an effortlessly chic look.
Boat Shoes

βš“ Why: Casual yet polished, great for summer outings. Made of leather or canvas with a non-slip sole.
πŸ‘– Style Tip: Wear with chinos or shorts for a preppy, nautical-inspired look.

How to Create Stunning White Ensembles 🀍✨Undergarments Matter 🩲Wear n**e or white undergarments beneath white clothing t...
07/13/2024

How to Create Stunning White Ensembles 🀍✨

Undergarments Matter 🩲
Wear n**e or white undergarments beneath white clothing to minimize visibility and ensure a seamless look.

Mix Textures 🧡
When wearing an all-white outfit, mixing textures adds depth and interest. Combine materials like lace, chiffon, cotton, linen, and denim for a visually appealing ensemble.

Contrast with Accessories πŸ‘œ
Add pops of color or metallic accessories to contrast with the white clothing and bring visual interest to your outfit. A colorful scarf, statement necklace, or vibrant shoes can do the trick.

Patterns and Prints πŸ–ΌοΈ
Incorporate subtle white-on-white patterns or prints to add a touch of detail to your outfit. Think delicate embroidery, eyelet patterns, or tone-on-tone designs.

Layer with Neutrals πŸ§₯
Layering white clothing with neutral shades like beige, tan, gray, or black can create a sophisticated contrast.

Summer Fashion Don'ts β˜€οΈπŸ‘—βŒ Avoid Heavy Fabrics: During summer, steer clear of heavy materials such as wool or thick knit...
07/12/2024

Summer Fashion Don'ts β˜€οΈπŸ‘—

❌ Avoid Heavy Fabrics: During summer, steer clear of heavy materials such as wool or thick knits. These fabrics trap heat and can leave you feeling uncomfortable. Opt instead for lightweight, breathable materials like cotton, linen, or chiffon. They promote better air circulation and help keep you cool. 🌬️

❌ Say No to Overly Tight Clothing: Tight-fitting clothes restrict airflow, making you feel hotter in the summer heat. Avoid overly snug garments that cause discomfort. Choose loose, flowy silhouettes that allow for natural ventilation and a breezy feel. 🌸

❌ Steer Clear of Dark Colors: Dark-colored fabrics absorb more sunlight, increasing your body temperature. Opt for lighter shades such as pastels, whites, and neutrals. These colors reflect sunlight and help keep you cool while giving off a fresh, summery vibe. 🌼

Explore entertaining fashion facts with us! πŸŽ‰πŸ‘—πŸ’„
07/11/2024

Explore entertaining fashion facts with us! πŸŽ‰πŸ‘—πŸ’„

Start your day with a boost of inspiration! 🌟πŸ’ͺ
07/08/2024

Start your day with a boost of inspiration! 🌟πŸ’ͺ

Sun, sand, and bikinis - celebrating summer in style! β˜€οΈπŸ‘™
07/05/2024

Sun, sand, and bikinis - celebrating summer in style! β˜€οΈπŸ‘™

Celebrating freedom, fireworks, and fun this 4th of July!
07/04/2024

Celebrating freedom, fireworks, and fun this 4th of July!

Find the perfect sunglasses that match your vibe! Whether you're into classic aviators or bold cat-eye frames, discover ...
07/03/2024

Find the perfect sunglasses that match your vibe! Whether you're into classic aviators or bold cat-eye frames, discover your summer look with . 😎✨

πŸ›οΈβœ¨ Ready for July shopping? Here are five must-haves for your summer style! Lightweight dresses, trendy sunglasses, chi...
07/02/2024

πŸ›οΈβœ¨ Ready for July shopping? Here are five must-haves for your summer style! Lightweight dresses, trendy sunglasses, chic sandals, vibrant swimwear, and versatile hats. Dive into for all your fashion needs! β˜€οΈπŸ˜ŽπŸ‘‘πŸ–οΈπŸ§’ πŸŒžπŸ‘—

Kickstart Your Day with Motivation! πŸš€πŸ’ͺ
07/01/2024

Kickstart Your Day with Motivation! πŸš€πŸ’ͺ

🌸 Embrace the season with our floral favorites! 🌼 Shop the post for blooming beauty and fresh style. 🌺
06/28/2024

🌸 Embrace the season with our floral favorites! 🌼 Shop the post for blooming beauty and fresh style. 🌺

πŸŽ‰πŸŒΈ Outfit Ideas for Your Midsummer Party! πŸŒΈπŸŽ‰Floral Sundress 🌺Perfect for dancing around the bonfire in effortless chic.P...
06/24/2024

πŸŽ‰πŸŒΈ Outfit Ideas for Your Midsummer Party! πŸŒΈπŸŽ‰

Floral Sundress 🌺
Perfect for dancing around the bonfire in effortless chic.
Pair with: Sandals and a wide-brimmed hat.

White Linen Outfit 🀍
Stay cool and classy all evening in light, breathable fabrics.
Pair with: Espadrilles and a statement necklace.

Boho Chic Ensemble 🌿
Flowy maxi skirt and peasant blouse for that bohemian flair.
Pair with: Ankle boots and layered bracelets.

Bright Romper 🌞
Stand out with a bold color or fun print in a playful romper.
Pair with: Strappy sandals and oversized sunglasses.

Denim Shorts & Off-Shoulder Top πŸ‘–
Relaxed yet trendy for a classic summer combo.
Pair with: Sneakers and a floppy hat.

Today we celebrate the heart and soul of communities: family-owned businesses. Their dedication, passion, and personal t...
06/23/2024

Today we celebrate the heart and soul of communities: family-owned businesses. Their dedication, passion, and personal touch make every purchase a meaningful connection. Here’s to supporting local legacies!

🌞 Master Summer Stripes with These Quick Tips! πŸŒžπŸ‘‰ Stay Cool in Casual ShortsπŸ‘‰ Mix It Up with Contrasting PatternsπŸ‘‰ Make ...
06/22/2024

🌞 Master Summer Stripes with These Quick Tips! 🌞

πŸ‘‰ Stay Cool in Casual Shorts
πŸ‘‰ Mix It Up with Contrasting Patterns
πŸ‘‰ Make a Statement in a Sundress

Styling stripes doesn't have to be complicated. Here are some easy tricks:
✨ Mix different stripe widths for a modern look.
✨ Add bold jewelry or a vibrant bag for extra flair.
✨ Shop your closet first to match your personal style.

Embrace harmony and balance on International Yoga Day. πŸ§˜β€β™€οΈβœ¨
06/21/2024

Embrace harmony and balance on International Yoga Day. πŸ§˜β€β™€οΈβœ¨

Discover Fashion Facts!
06/21/2024

Discover Fashion Facts!

Sun, Sand, and Style: Discover Your Perfect Beach Summer Outfit – Shop the Post!
06/19/2024

Sun, Sand, and Style: Discover Your Perfect Beach Summer Outfit – Shop the Post!

Energize Your Day with Motivation! πŸš€πŸ’ͺ
06/17/2024

Energize Your Day with Motivation! πŸš€πŸ’ͺ

**Beach Fashion Essentials: 5 Tips for Sun-Kissed Style!**1. **Choose Comfort:** Opt for lightweight, breathable fabrics...
06/15/2024

**Beach Fashion Essentials: 5 Tips for Sun-Kissed Style!**

1. **Choose Comfort:** Opt for lightweight, breathable fabrics like cotton or linen that will keep you cool and comfortable in the heat. β˜€οΈπŸ‘—

2. **Accessorize with Sun Protection:** Don't forget to accessorize with items that provide sun protection, such as a wide-brimmed hat, sunglasses with UV protection, and a lightweight scarf or cover-up. πŸ•ΆοΈπŸ‘’

3. **Mix and Match:** Create versatile beach outfits by mixing and matching swimwear separates with cover-ups and accessories. This allows you to create different looks without packing multiple outfits. πŸ‘™πŸ‘—

4. **Experiment with Prints and Colors:** Embrace the vibrant spirit of the beach by experimenting with bold prints and bright colors. Whether it's a tropical floral print or a bold striped pattern, have fun with your beach attire. 🌺🎨

5. **Layer with Lightweight Fabrics:** Layering lightweight fabrics like sheer tops or kimono-style cover-ups adds dimension to your beach look while providing some coverage from the sun. Plus, they're easy to slip on and off as the temperature changes throughout the day. πŸŒ΄πŸ‘š

Discover Fashion Facts! Unlock Wardrobe Essentials and Designer Deals with  . Shop Now for Trendy Finds and Budget-Frien...
06/13/2024

Discover Fashion Facts! Unlock Wardrobe Essentials and Designer Deals with . Shop Now for Trendy Finds and Budget-Friendly Fashion.

Step into the new season with confidence and killer heels! πŸ‘ βœ¨
06/13/2024

Step into the new season with confidence and killer heels! πŸ‘ βœ¨

Bright, bold, and beautiful. Summer fashion at its finest! πŸŒΊπŸ‘—
06/11/2024

Bright, bold, and beautiful. Summer fashion at its finest! πŸŒΊπŸ‘—

Boost Your Day with Positivity! ✨πŸ’ͺ
06/10/2024

Boost Your Day with Positivity! ✨πŸ’ͺ

Timeless Neutrals: Elevate Your Wardrobe with Our Chic Collection – Shop the Post!
06/09/2024

Timeless Neutrals: Elevate Your Wardrobe with Our Chic Collection – Shop the Post!

Indulging in style this National Donut Day! 🍩✨
06/06/2024

Indulging in style this National Donut Day! 🍩✨

πŸŒžβ˜€οΈ Dive into summer with timeless denim! From classic jeans to trendy jackets, check out our top 5 picks for this seaso...
06/06/2024

πŸŒžβ˜€οΈ Dive into summer with timeless denim! From classic jeans to trendy jackets, check out our top 5 picks for this season. Perfect for the beach, city, or BBQs, these pieces keep you cool and comfortable. Say hello to denim shorts, breezy dresses, stylish skirts, and more. Embrace summer with denim perfection. πŸ‘–πŸŒ΄

Less is more with a capsule wardrobe. Simplify and slay!πŸ‘šTops:Basic White T-shirtLightweight BlousesTank TopsLinen Shirt...
06/05/2024

Less is more with a capsule wardrobe. Simplify and slay!
πŸ‘šTops:
Basic White T-shirt
Lightweight Blouses
Tank Tops
Linen Shirts
Graphic Tees
πŸ‘–Bottoms:
Denim Shorts
Lightweight Trousers
Midi Skirt
Casual Shorts
Flowy Maxi Skirt
πŸ‘—Dresses:
Summer Dress
Maxi Dress
Slip Dress
Wrap Dress
πŸ§₯Outerwear:
Light Cardigan
Denim Jacket
Kimono
πŸ‘ŸFootwear:
Sandals
Espadrilles
Sneakers
Flip-Flops
πŸ’ŽAccessories:
Sun Hat
Sunglasses
Light Scarf
Minimalist Jewelry
πŸ‘œBags:
Tote Bag
Crossbody Bag
Beach Bag
πŸ‘™Swimwear:
One-Piece Swimsuit
Bikini
Create countless stylish and comfortable outfits for any summer occasion! πŸŒžπŸ‘’

Address

4520 20th Avenue SW
Cedar Rapids, IA
52404

Opening Hours

Monday 7:30am - 4pm
Tuesday 8am - 4pm
Wednesday 8am - 4pm
Thursday 8am - 4pm
Friday 8am - 4pm

Telephone

+13197431197

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Our Story

BHFO started like many small businesses in America, with an idea and a lot of hard work. Founders Jon and Stacie Sefton began the business in the basement of their Cedar Rapids, Iowa, home in 2003. Both of them coming from a business background, they had a vision of building their own successful business where they could use their entrepreneurial skills.

From day one, the Sefton’s focused on selling clothing. Stacie knew the brands well and knew what would be popular to sell online. She soon formed a partnership with the most well-known lingerie company in the U.S.

The Sefton’s operated the business out of their home for 18 months and then moved to a commercial warehouse. They continued to add brands, product sources and employees and their business grew rapidly. Now, after three moves to accommodate that growth, the company calls a 240,000 sq. ft. facility in Cedar Rapids home, which houses more than 150 employees.

And, if you’re wondering where they got their name, the B and H are their daughters’ initials and F and O stand for Factory Outlet.


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