Minnow

Minnow minnow is a contemporary children’s swimwear label and resort brand. She now lives on the other coast in Charleston, SC with her husband and three children.

minnow is a reflection of the life and style of its founder, Morgan Smith, a mother and entrepreneur with a background in premium product marketing. After working in New York and Los Angeles, she returned to her hometown of Laguna Beach, California where minnow was born. with the beach inspiring her daily life, Morgan envisioned a children’s swimwear collection with an elevated approach—sun-kissed

color palettes, purposeful details, custom prints and high quality, hand-finished production—and minnow was born.

baby boardies, the swimsuit for first dips and sweet summer adventures ✨ Alex Weaver
08/28/2026

baby boardies, the swimsuit for first dips and sweet summer adventures ✨ Alex Weaver

the sound of cicadas, the sounds of dinner floating out from the kitchen.
08/24/2026

the sound of cicadas, the sounds of dinner floating out from the kitchen.

a day in the waves — better spent together Julia Berolzheimer
08/21/2026

a day in the waves — better spent together Julia Berolzheimer

it’s a stripe life
08/20/2026

it’s a stripe life

08/17/2026

the answer to this heat: easy, breathable linen in oyster blue 💙

these are the days! ☀️
08/15/2026

these are the days! ☀️

the summer stripe we keep coming back to. ❤️
08/13/2026

the summer stripe we keep coming back to. ❤️

Address

145 King Street Suite 120
Charleston, SC
29401

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