Unique and Innovative Baby Products for Moms and Families on the Go! We have created the perfect solution to an age old problem.
Clifton Park, NY
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Let’s face it. Pregnancy is not all it’s cracked up to be. Sure the end result is wonderful, but the journey can be less than glamorous. In Nov 2012, I was large and in charge, about to give birth to baby #2. At the tail end of pregnancy, I was feeling frustrated because I could not fit into anything, including my winter coat. This of course posed a “huge” problem living in upstate NY. I was freezing, fat, and frustrated! The 3 F’s as I like to call it. I was definitely not going to invest in a ridiculously overpriced maternity coat, used for a few short months, so instead I squeezed into my husbands North Face. Lets just say, that didn’t work out so well. Feeling like a human box, I thought to myself, someone really needs to invent something that enlarges your existing coats to prevent this frustration. A great idea, but hey I was about to give birth, so that idea went right into the “mom’s great idea’s” section of my brain. Fast forward to Sept of 2013, SURPRISE, we are expecting twins.. GULP.... Yep, life was about to get insane... I quickly found that my belly was expanding yet again, and before I knew it I was the 3 F’s ( freezing, fat, and frustrated), yet again. While at a family holiday party, I was sharing this idea that I had thought of back in 2012. It really caught the attention of my aunt Joanne; a NY designer with over 40 years of experience in the industry. She felt like it was a great idea and was very interested in pursuing it along with me. We became fast business partners, and in January 2014, we had our first of 7 prototypes. We called it the Extendher: a clip on jacket extension panel that enhances any of your coats, making them larger. It is one product with 2 modes of function, perfect during pregnancy and later while babywearing! On March 31,2015 Extendher LLC was formed and we have been scaling ever since. We have since brought new products into our line, and plan to expand into the retail market. At Extendher, we make “Unique and Innovative Baby Products for Mom’s and Families on the go! Visit us today www.extendher.com
