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You-ay you-ay... it stands for you & you. The most important relationship you'll ever have. The coolest monthly shirt subscription to remind you. Join today!

04/08/2026

Loving every single piece! I hope you do too💜 To all the Mothers- I hope you feel loved and celebrated every single day. You change the world with your love✨🫶🏻

04/07/2026

Here they are! The Mothers Day Collection 💜 Launching tomorrow at 10am MST🫶🏻 What are you grabbing?!

Details we want you to see✨ AND we want to give a couple of these beauties away! Just tell us what you love about this M...
03/13/2026

Details we want you to see✨ AND we want to give a couple of these beauties away! Just tell us what you love about this March Subscription shirt🫶🏻 … and of course you can tag/tell your friends too! 💕

FEBRUARY SUBSCRIPTION💕 You asked for a Best Day Ever exclusive and we did just that! We couldn’t love it more and hope y...
03/04/2026

FEBRUARY SUBSCRIPTION💕 You asked for a Best Day Ever exclusive and we did just that! We couldn’t love it more and hope you feel the same!

Softening the heart.
Living fully.
Finding the best in every day.

01/20/2026

Three years of you-ay and it just keeps getting better💫💫💫
Can’t wait to show you everything we’ve got planned this year!

Did you know we have a monthly subscription club? Each month you get a custom designed tee, long sleeve, sweatshirt, or hoodie! Messages that inspire with designs you won’t find anywhere else!

We call it your monthly dose of hype, heart, and self-love! Wearable reminders of WHO YOU ARE🩷🫶🏻✨

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3677 N Highway 126 Ste S
Farr West, UT
84404

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