Voler Apparel

Voler Apparel Voler (vo-LAY) premium cycling apparel handcrafted in Grover Beach, California. http://www.voler.com Voler was founded in 1986 in San Luis Obispo, California.
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What began as a small operation producing windsurfing bags and cycling helmet covers quickly morphed into creating top-notch custom cycling apparel for teams, events, and other cycling brands. By 1996 Voler moved to Grover Beach (15 minutes south of SLO) and ramped up production in a much larger facility. We added on to the facility in 1999 and started the Voler online Store (previously Velowear) selling our non-customized branded apparel direct to consumer.

Whether sunrise or sunset, golden hour always makes us want to ride our bikes just a little more. 🌅
06/01/2026

Whether sunrise or sunset, golden hour always makes us want to ride our bikes just a little more. 🌅

Tag a friend you can lean on, or a friend you’d put in the gutter. Don’t tell them which. 😈
05/26/2026

Tag a friend you can lean on, or a friend you’d put in the gutter. Don’t tell them which. 😈

It’s important to keep the essentials on you (multitool, hand pump, phone) but we’d leave them all behind for a snack or...
05/23/2026

It’s important to keep the essentials on you (multitool, hand pump, phone) but we’d leave them all behind for a snack or two. 🤷 Good thing we’ve got room for all of it.

Backup caption: “…in the pocket like I’m Brady” -lyrical genius, musical savant, and one of the greatest minds of our time, NLE Choppa 😤

A huge congratulations to  for going 1-2 in the Collegiate National Championship Criterium! ’s own  came around a perfec...
05/14/2026

A huge congratulations to for going 1-2 in the Collegiate National Championship Criterium! ’s own came around a perfect leadout from defending road race national champion , who managed to hold off the rest of the field. Textbook teamwork.
stack.the.wrapper took 2nd in the road race after winning the field sprint, and the men took 2nd in the TTT. What a showing — nice work team!

Postcards from the bike park.Reminiscing on solid days spent having (arguably) the most fun you can have on two wheels. ...
05/12/2026

Postcards from the bike park.

Reminiscing on solid days spent having (arguably) the most fun you can have on two wheels. Who’s coming on the next trip? 🙋

We’ve sent him a collab request, but  probably wont see it — he’s somewhere between the borders of Canada and Mexico, ri...
05/04/2026

We’ve sent him a collab request, but probably wont see it — he’s somewhere between the borders of Canada and Mexico, riding the Pacific Coast Bike Route as fast as he can. We’re excited to see him roll past our factory in Grover Beach as he heads south. Dan doing what Dan does best. 🤷

Follow along via the dot tracker on his page, and if you see him on the road, give him a wave and cheer him on!

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Is it summer yet..? Asking for a friend. And ourselves. We’re ready to go rip in our Crop Tees.
05/01/2026

Is it summer yet..? Asking for a friend. And ourselves. We’re ready to go rip in our Crop Tees.

Wildflower, a new design capturing the radiant energy and vibrant colors of springtime on the Central Coast.Available in...
04/25/2026

Wildflower, a new design capturing the radiant energy and vibrant colors of springtime on the Central Coast.

Available in men and women’s cuts of both the Pro Air Zipperless and Velocity LS jerseys.

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A huge congratulations to  for winning the  Sprint Classification!According to Andrew, it “felt amazing to secure the gr...
04/13/2026

A huge congratulations to for winning the Sprint Classification!

According to Andrew, it “felt amazing to secure the green jersey at Redlands. The whole team believed and stuck with me throughout, delivering me to the line. Can’t say enough thanks to the staff, our incredible hosts, and my friends/family for the support.”

We are extremely proud of the entire crew for another incredible showing at one of the biggest races in the country.

Quiet roads. Everything else can wait.
04/10/2026

Quiet roads. Everything else can wait.

Address

21 Saratoga Avenue
Grover Beach, CA
93433

Opening Hours

Monday 8am - 4:30pm
Tuesday 8am - 4:30pm
Wednesday 8am - 4:30pm
Thursday 8am - 4:30pm
Friday 8am - 4:30pm

Telephone

+18004886537

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