11/19/2025
This is one of the hardest posts Iโve ever had to write.
With the unexpected loss of my dear friendโand the heart behind September SkyโIโve made the decision to close up Second Wave. Walking into the shop without her there, without her energy, her ideas, her gentle nudgesโฆ it just doesnโt feel like the same journey anymore. All Second Wave pieces have been removed from September Sky as they prepare to reopen for limited hours to sell Jenniferโs remaining inventory.
The past yearโtesting out pop-ups, and then being invited to bring my racks into her spaceโwas one of the most joyful creative experiences Iโve had in a long time. Jen believed in Second Wave even on the days I didnโt know what direction I was heading. Her encouragement, her generosity, and the way she made space for me was rare. We were creating something truly special together, and losing her has taken the wind right out of me.
Most of the Second Wave inventory was donated to Wonderland Thrift in Stratham, and the rest is now on consignment at Dogwood Dell Consignment in Exeter. Cammie has built such a warm, welcoming shopโone that reminds me so much of my original store, Hello Lovely. Her support during all of this has meant the world, so please go show her some love and shop her racks.
Iโll also be shutting down the Second Wave social media accounts as of December 1st. If youโd like to stay connected, feel free to follow my personal accountโIโd love to keep sharing the small-business love from there.
Iโm absolutely gutted by this loss. Jennifer was one of those once-in-a-lifetime people, and Iโm endlessly grateful that our paths crossed when they did. Iโll keep thrifting, shopping secondhand, and supporting local small businessesโbecause thatโs how she and I met, and it feels like a small way to carry her with me.
Thank you for being part of this chapter with me.
With gratitude,
Jen ๐