07/16/2026
Welcome to the most photo-snapped, laughter-packed tradition of the season: Hartselle’s own Scarecrow Row "Straw & Awe!"
Since 2022, this tradition has brought our streets to life, and this year, we are throwing the doors wide open! We are inviting our incredible local businesses to participate once again, and we want our whole community to join in on the fun. Whether you are a business owner, a local family, a school group, a neighborhood crew, or a non-profit, there is a spot on the Row for you.
WHEN??? Well, from the first Saturday in September until Spooktacular Saturday in October, our historic downtown transforms into a fall-tastic runway of quirky characters, harvest humor, and hometown heart. This is your chance to Fall Into the Season of "ber" months, one bale of straw at a time!
Why Join the Row?
Whether your scarecrow is spooky, sassy, stylish, or downright silly, it becomes a major attraction. Visitors love taking pictures, and this event is the ultimate foot-traffic magnet for downtown.
For Businesses: Enjoy free marketing! Every scarecrow tells your story, showcases your business personality, and drives customers to your doorstep.
For Community Members: Show off your family or group creativity, make a memory together, and leave your mark on Hartselle's favorite seasonal tradition.
Photo Ops Galore: Your creation will be all over social media.
Friendly Competition: Everyone is eligible for fun awards like “Most Creative,” “Most Hartselle Spirit,” or “Best Use of Straw!”
Don’t Want to Build Your Own?
You can still get involved! Sponsor a scarecrow and we will help match you with a local artist or student group. It is all about participating and celebrating Hartselle together.
Let’s make our amazing downtown look like a storybook straight out of a fall fairytale. Join the row, decorate your storefront, gather your family, or simply show your support. The crows, the community, and the customers are coming!
JOIN HERE:
https://historicdowntownhartselle.com/scarecrow-row-2/
