Hawaiian South Shore

Hawaiian South Shore Surf Boutique
Unique one of a kind with exclusive items for your surf and boutique-style clothing. Naturally we have the highest quality surfboards in stock.

Hawaiian South Shore is a surf boutique, catering to discerning wave riders and watermen/women, and our selection of surfing essentials reflects that.

🤙🌺 BIG MAHALO! 🌺🤙A huge mahalo to everyone who stopped by Hawaiian South Shore this week! Whether you picked up a new bo...
07/06/2026

🤙🌺 BIG MAHALO! 🌺🤙

A huge mahalo to everyone who stopped by Hawaiian South Shore this week! Whether you picked up a new board, refreshed your quiver with fins, grabbed some apparel, or simply came in to talk story, we're grateful to be part of your surf journey.

Your support means everything to our family-owned surf shop. Every visit, every conversation, and every wave shared keeps our local surf community strong.

We hope you're enjoying your new gear and scoring plenty of fun waves this holiday weekend! 🇺🇸🌊

📸 If you snapped a photo with your new board or gear, tag —we love seeing where your adventures take you, and you might be featured in a future Big Mahalo post!

From all of us at Hawaiian South Shore, thank you for supporting local. We'll see you in the lineup! 🤙

Shop online or stop by the shop today 🤙

#ハワイアンサウスショア #ハワイのおしゃれな店 #ハワイの人気サーフショップ #ハワイ旅行 #ハワイ土産

07/06/2026

"I wanted this board to work in everything." — CJ Nelson 🏄

The original Parallax worked best when the waves were good. CJ wanted more than that.
→ "Boards have too much roll in them — they get temperamental and only really work great in super clean conditions"
→ "I just want it to be more universal"

What he did:
→ Pulled out the tail for more skate
→ Foiled the rails for more bite — "it just knives a little bit more"
→ Added the 2+1 option for control and versatility
→ Touched up the rocker so it's easier to ride

The result:
→ "I personally turn into like a high performance longboarder — I'm wrapping turns"
→ "I wanna surf more unimpeded — I wanna be more free"
→ "It's more shreddable — but it still has those things that a parallax customer is gonna love"

CJ took it out at Oceanside Harbor on bigger days — "I feel like I wanna get a jersey on and go compete in high performance longboarding events."
Poor conditions. Clean conditions. Overhead days. Small days. One board.

In Stock:
7'10" (55.22L) | 8'3" (61.51L) | 9'1" (74.3L) | 9'6" (79.29L)

🛒 Shop online or stop by the shop today.

#ハワイアンサウスショア #ハワイのおしゃれな店 #ハワイの人気サーフショップ #ハワイ旅行 #ハワイ土産

07/05/2026

An all around fun wave catching machine. That's the Parallax Plus.

CJ Nelson and Ryan Engle designed it to do one thing — get you into waves you'd normally miss and make every one of them count.

No forcing it. No fighting it. Just paddle, catch, and ride.

In Stock:
7'10" (55.22L) | 8'3" (61.51L) | 9'1" (74.3L) | 9'6" (79.29L)

🛒 Shop online or stop by the shop today.

#ハワイアンサウスショア #ハワイのおしゃれな店 #ハワイの人気サーフショップ #ハワイ旅行 #ハワイ土産

07/05/2026

The Chameleon isn't a cruiser. It's got wings. 🤙

CJ Nelson placed this board exactly where it belongs in his lineup — the next step toward performance surfing.

"If I wanna raise the ceiling on my surfing, it would go Sprout → Paragon → Slasher → Low Pro → Chameleon. It's a performance board. You can cruise it — but it's got wings."

This is the board for surfers who've outgrown their log but aren't ready to go full HP. It takes everything CJ knows about traditional longboarding and pushes it one step further — with performance flex patterns, a tuned rocker, blended concave, and edge in the tail for high-speed control.

Noserides beautifully. Turns on a dime. Goes anywhere.

In Stock:
9'1" (66L) | 9'5" (73.09L) | 10'0" (79.46L)

🛒 Shop online or stop by the shop today.

#ハワイアンサウスショア #ハワイのおしゃれな店 #ハワイの人気サーフショップ #ハワイ旅行 #ハワイ土産

07/04/2026

The Swiss Army Knife of longboards. 🤙

One board. Every condition. Malibu to pumping beach break — the CJ Nelson Chameleon handles it all.

Performance rails. Tuned rocker. Edge in the tail. Noserides beautifully. Turns on a dime.

In Stock:
9'1" (66L) | 9'5" (73.09L) | 10'0" (79.46L)

Which conditions are you taking it out in?

🛒 Shop online or stop by the shop today.

#ハワイアンサウスショア #ハワイのおしゃれな店 #ハワイの人気サーフショップ #ハワイ旅行 #ハワイ土産

07/04/2026

"This is the board bag you guys want if you're trying to take care of your longboard." — Ryan 🤙

Ryan got this bag the same day he got his favorite board. Four years later — both still going strong.
→ Tough material — minimal wear after 4 years of use
→ Non-stick interior — wax doesn't stick
→ Roll-top works with or without a fin attached
→ Keeps the board clean and away from the elements

His words: "I got this bag same time I got this board. This is my favorite board... I wanted a specific bag for this board only."

What board are you protecting?

🛒 Shop online or stop by the shop today.

#ハワイアンサウスショア #ハワイのおしゃれな店 #ハワイの人気サーフショップ #ハワイ旅行 #ハワイ土産

🔥 $250 OFF all Harley Ingleby Mid 6 — this weekend only.Limited stock. Sizes 6'4" to 7'10" — not every size in every col...
07/04/2026

🔥 $250 OFF all Harley Ingleby Mid 6 — this weekend only.

Limited stock. Sizes 6'4" to 7'10" — not every size in every color. First come, first served.

Special orders open for colors / sizes not in stock.

🛒 Hawaii orders only

📍 Or stop by Hawaiian South Shore

🌊 Ends July 6th.

#ハワイアンサウスショア #ハワイのおしゃれな店 #ハワイの人気サーフショップ #ハワイ旅行 #ハワイ土産

07/04/2026

"We updated a few features." — David 🤙

The Hawaiian South Shore Mesh Bag just got better.

What's new on the longboard size:
→ Adjustable fin zipper — moves to wherever your fin sits
→ Fits 9'0" all the way up to 10'
→ No more fighting with single fins or 2+1 setups

What's always been there:
→ Breathable holes — guys leave it in the truck all summer, board doesn't get hot
→ Ballistic nylon — same as police belt webbing
→ Non-stick interior — wax doesn't stick, slides on and off easy
→ Roll-top closure — clips like a dry bag
We've got customers running these for 6 years with no holes from fins.

What size board are you fitting?

🛒 Shop online or stop by the shop today.

#ハワイアンサウスショア #ハワイのおしゃれな店 #ハワイの人気サーフショップ #ハワイ旅行 #ハワイ土産

🌺 ALOHA FRIDAY! 🤙Fresh boards, fresh gear, and plenty of reasons to get in the water this weekend.This week's lineup is ...
07/03/2026

🌺 ALOHA FRIDAY! 🤙

Fresh boards, fresh gear, and plenty of reasons to get in the water this weekend.

This week's lineup is packed with new arrivals and restocks, including the versatile CJ Nelson Chameleon, the return of Harley Ingleby HI4 and HIHP Speed, the new Hawaiian South Shore Mesh Knit Board Bag, FCS x Crosby Colapinto fins and traction, RSC Real Sun Cover zinc, the new Sharkbanz 2 colorways, our latest Hybrid Wet/Rash tops, and fresh Outerknown apparel.

Whether you're chasing longboard glide, upgrading your fin setup, protecting yourself from the sun, or looking for the perfect post-surf layer, we've got something waiting for you.

Have a fun, safe weekend, score a few good waves, and if you're in the neighborhood, stop by and say aloha—we'd love to help you find your next favorite piece of gear.

🛒 Shop online or stop by the shop today.

#ハワイアンサウスショア #ハワイのおしゃれな店 #ハワイの人気サーフショップ #ハワイ旅行 #ハワイ土産

🇺🇸🎆 Happy 4th of July from Hawaiian South Shore! 🌺🤙Wishing everyone a fun, safe, and unforgettable Independence Day! Whe...
07/03/2026

🇺🇸🎆 Happy 4th of July from Hawaiian South Shore! 🌺🤙

Wishing everyone a fun, safe, and unforgettable Independence Day! Whether you're catching morning waves, spending time with family, firing up the BBQ, or watching the fireworks light up the sky, we hope your holiday is filled with aloha.

🌊 And if you're heading to the beach or need a last-minute surf essential, we've got you covered!

📍 We're OPEN TODAY
🕥 Saturday | 10:30 AM – 7:00 PM

Stop by for surfboards, fins, apparel, accessories, and expert advice from surfers who love helping fellow surfers.

Have a safe holiday, enjoy the waves, and mahalo for supporting local surf shops. ❤️🤍💙

🌺🏄‍♂️

Address

320 Ward Avenue #112
Honolulu, HI
96814

Opening Hours

Monday 10:30am - 6:30pm
Tuesday 10:30am - 6:30pm
Wednesday 10:30am - 6:30pm
Thursday 10:30am - 6:30pm
Friday 10:30am - 6:30pm
Saturday 10:30am - 6:30pm
Sunday 11am - 6pm

Telephone

+18085979055

Website

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