Prim.thebrand LLC

Prim.thebrand LLC loungewear•swimwear•beauty&ect. PRIM THE BRAND ✨
Instagram/TikTok: .thebrand

05/21/2026

PRIM IN BLOOM 06.05.26 🧡💛

Golden hour + bold colorways = the perfect combo 🍊✨Which shade are you choosing first? 👀🧡💛
05/20/2026

Golden hour + bold colorways = the perfect combo 🍊✨Which shade are you choosing first? 👀🧡💛

Sunshine, confidence, and PRIM energy all summer long ☀️💛Serving effortless beauty in a set that hugs in all the right p...
05/19/2026

Sunshine, confidence, and PRIM energy all summer long ☀️💛
Serving effortless beauty in a set that hugs in all the right places. Which slide is your fave? ✨

05/19/2026

PRIMTHEBRAND drops June 5th 💛 and trust me… you’re gonna love it.

Pretty girls wear PRIMTHEBRAND 💛✨ Soft, bold, and made to turn heads all summer long 😍 Dropping June 5th
05/19/2026

Pretty girls wear PRIMTHEBRAND 💛✨ Soft, bold, and made to turn heads all summer long 😍 Dropping June 5th

Sunlit skin, soft ribbed comfort, and effortless style ☀️💛 The Set is your new everyday favorite! easy, elevated, and ma...
05/06/2026

Sunlit skin, soft ribbed comfort, and effortless style ☀️💛 The Set is your new everyday favorite! easy, elevated, and made for summer days. Coming June.

Soft, sculpted, and effortlessly put together, this is the kind of set you throw on and still look like you did the most...
05/05/2026

Soft, sculpted, and effortlessly put together, this is the kind of set you throw on and still look like you did the most.
Coming this June !

05/04/2026

Unfortunately there will be NO early access for this drop, FREE GAME FOR EVERYONE!
everyone who ordered last drop got complimentary discounts for this next drop, we hope you kept your thank you cards 🫶🏾

Every detail matters. Designed to sculpt, made to move. front to back, this is PRIM.
05/04/2026

Every detail matters. Designed to sculpt, made to move. front to back, this is PRIM.

Soft enough to live in, stretchy enough to move with you,this is comfort redefined. PRIM just gets it.
05/01/2026

Soft enough to live in, stretchy enough to move with you,this is comfort redefined. PRIM just gets it.

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Houston, TX

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