05/23/2026
To our Shop Avalon community,
After careful consideration, we’ve made the difficult decision to officially close Shop Avalon following ongoing issues involving fraudulent activity connected to another company operating under a confusingly similar identity.
Protecting our customers, our brand integrity, and the experience we provide has always been our top priority. Rather than continue under circumstances that no longer align with our vision, we’ve chosen to move forward with something new.
This is not the end — it’s a new beginning.
We’re incredibly grateful for everyone who supported Shop Avalon throughout this journey. Your support helped shape the vision for what comes next.
✨ Introducing Maison Ellery ✨
A refined lifestyle brand centered around affordable luxury, curated living, and elevated everyday essentials.
Thank you for growing with us. We can’t wait to welcome you into this next chapter.
— The Maison Ellery Team
