Allure Bridal & Prom

Allure Bridal & Prom Discover elegance and style at Allure Bridal and Prom, Lawton’s premier destination for bridal gowns, prom dresses, and formalwear.
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👰 Welcome to Allure Bridal & Prom! 👗

Helping woman find their dream wedding dress for over 20 years
Our mission: Making every woman feel beautiful and confident on their special day. We offer an extensive selection of stunning designs, ranging from timeless classics to modern trends, ensuring you find the perfect look for your special occasion. Our dedicated team provides personalized service, h

elping brides, prom-goers, and party guests feel confident and radiant. With a wide variety of sizes, styles, and accessories, Allure Bridal and Prom caters to every unique taste and budget. Visit us in Lawton, OK, and let us make your dream dress a reality. At Allure Bridal and Prom, we bring your vision to life!

HAPPY NATIONAL LEMON DAY
07/24/2026

HAPPY NATIONAL LEMON DAY

Things nobody tells brides - What do you wish someone would have told you? Your wedding dress size is probably not your ...
07/23/2026

Things nobody tells brides - What do you wish someone would have told you?

Your wedding dress size is probably not your street size.

The first dress you try on might be "the one."

Pinterest can make dress shopping harder, not easier.

You don't have to cry to know it's your dress.

Alterations are almost always needed.

Your wedding dress will probably need bustling, and someone has to learn how.

Too many opinions can ruin your appointment.

Your budget should include alterations, accessories, and undergarments.

The most expensive gown isn't always the prettiest on you.

Wedding sizing can feel rude—but it's just different, not a reflection of you.
..more in comments

💕 Can I ask y'all a HUGE favor?If you've ever bought your wedding dress, prom dress, or even just cheered Allure Bridal ...
07/15/2026

💕 Can I ask y'all a HUGE favor?
If you've ever bought your wedding dress, prom dress, or even just cheered Allure Bridal & Prom on over the years... would you help me out?
Do you know someone who just got engaged? Send them my way! 💍
A personal recommendation means more than any ad I could ever pay for. Seriously. ❤️
If you've had a great experience here, tell your friends, your coworkers, your cousin who's getting married, your hair stylist, your neighbor... heck, even the lady in line at Target if she flashes a new ring!
Small businesses grow because amazing people share them, and I'm so grateful for every single referral.
If your referral says "YES!" to their gown with us, I'll send you a little thank-you because kindness deserves to be celebrated. 🥂
From the bottom of my heart, thank you for supporting my little bridal shop and letting me be a part of so many incredible love stories.
Now... who do you know that's getting married? Tag them below or send them my way! 💕
Allure Bridal & Prom

Love is in the air, Congratulations Kaydee
07/15/2026

Love is in the air, Congratulations Kaydee

07/04/2026

HAPPY INDEPENDENCE DAY!!! 🇺🇸 250 🇺🇸

Let's make your fiancé a little jealous... because you're about to fall in love with a dress. 😍Join us for our National ...
07/03/2026

Let's make your fiancé a little jealous... because you're about to fall in love with a dress. 😍

Join us for our National Bridal Sale and save up to 50% OFF select wedding gowns!

Come find the dress that gives you goosebumps—without giving your wallet heartburn.

💍 July 8–31
💕 Say YES for LESS!
Book your appointment today at www.allurebridalok.com

Flower girl dresses 50% offwhile they last...
07/02/2026

Flower girl dresses
50% off
while they last...

Hey Bride... this is your sign! 💍✨Our National Bridal Sale is here, and you can save up to 50% OFF select wedding gowns!...
07/02/2026

Hey Bride... this is your sign! 💍✨

Our National Bridal Sale is here, and you can save up to 50% OFF select wedding gowns!

The dress you've been dreaming about might be waiting for you... at a price you'll love even more.

🗓 July 8–31
💖 Say YES for LESS!
📅 Book your appointment now: www.allurebridalok.com

Address

1823 West Gore Boulevard
Lawton, OK
73501

Opening Hours

Tuesday 12pm - 6pm
Wednesday 12pm - 6pm
Thursday 12pm - 6pm
Friday 12pm - 6pm
Saturday 11am - 4pm

Telephone

(580) 353-1830

Website

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