Understand the Grind

Understand the Grind Understand The Grind is all about understanding what it’s going to take for you to reach your goals and dreams through hard work dedication and commitment.

Ask yourself are you ready to U.T.G.?

08/07/2026

Norman Powell returned to Lincoln High School in San Diego ahead of his 10th Annual Youth Basketball Camp, where he was surprised with a mural honoring his journey and commitment to giving back to Southeast San Diego.

From making it to the NBA to continuing to invest in the next generation, Norman has always made it a priority to remember where he came from and bring the community with him.

That’s what Understand the Grind is about. The work, the belief, and using what you’ve built to create opportunities for others.

The mural is still in progress, and this was Norman’s first look at what the finished tribute will become.

07/31/2026

Norman Powell shares his offseason approach while putting in work at the PLYRS UNTD runs hosted by the NBPA before his debut season with the Chicago Bulls.

Norman Powell getting reps in at The Sanctuary in Andalucía, Spain as he prepares for his debut season with the Chicago ...
07/30/2026

Norman Powell getting reps in at The Sanctuary in Andalucía, Spain as he prepares for his debut season with the Chicago Bulls.

🎥 NBPA

Some careers are built on hype. Others are built on habits.Merab Dvalishvili was an unlikely UFC champion. After startin...
07/22/2026

Some careers are built on hype. Others are built on habits.

Merab Dvalishvili was an unlikely UFC champion. After starting his UFC career 0–2, most people would’ve written him off. But he kept putting in the work.

Every setback became a lesson. Every loss became an adjustment. Over time, those small corrections became one of the greatest runs in UFC history.

This is The Grind series.

Every week, we tell the stories of athletes the world overlooked and the mindset that helped them prove everyone wrong.

Who should we should feature next?

Which one are you?“There are people you never gotta worry about.You just tell them what they need to do and you can walk...
07/16/2026

Which one are you?

“There are people you never gotta worry about.

You just tell them what they need to do and you can walk away knowing that they gonna do the full set. They gonna do the full rep.

And there’s some people you gotta micromanage and hover over and make sure they doing the right count.

I ain’t never been one of those.”

Norman Powell

07/14/2026

“Each and every day I still have that mentality. If I’m not doing it, somebody else will.” -Norman Powell

07/13/2026

“Each and every day I still have that mentality. If I’m not doing it, somebody else will.” Norman Powell

🎥 Chicago Bulls / JB | WE GROW BUSINESSES

07/11/2026

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