07/28/2026
Today has been a rough day as the only and original working ranch graphic designer and apparel home goods brand out there. 12 years and there's hasn't been a single year that someone hasn't taken a design they found on the internet that belongs to U Spur. Their reactions, when confronted, have largely been low rent trash talk telling me to "show grace" lol! I confronted one today and he was very apologetic so kudos to him and thank you, you know who you are.
Every time I find one it's a kick to the gut and literally makes me sick to my stomach. We don't do this for fun, this is our income, and we depend on it almost as much as we do our cows. We started U Spur because there was no working ranch graphic items for apparel or the home at that time. Almost all of our designs are things we say working beef beef cattle and most are actual pics of us or our livestock. All we could find in the industry was dairy cattle on "western" items. No offense, and I love and support all of my dairy friends, we wanted something that pertained to us specifically.
We're not a hobby place, we've done our time working for other ranches, this one's ours and we took unbelievable hits to have it. Almost completely wrecked us. This wasn't inherited and we fight tooth and nail to keep it. 3 years of excessive wolf depredations and now a historic drought, we're hanging on by our toenails.
I am a tired ranch wife but I still don't get to quit. What I am going to do is start shifting some things around. I used to want to grow projects and the spark is gone from all the theft. It's not fun anymore. That doesn't mean U Spur is going away, it just means it's not going to be out front and vulnerable anymore. Im pulling it back to protect the brand and my sanity. Im not 20, i have autoimmune issues, im stretched to my absolute limit. Im going back to my cows, they like me here.
Im taking a break, mainly from the cesspool of social media. We do have stock in everything, i am adding an auto discount to the site to clear some inventory and cut back. From now till october 1st, 50% off entire site, no code needed. My advice is dont push yourself so hard that you hit a wall and cant get up. Learn to take breaks, something im going to have to work on. Lost all that weight, got myself healthy, only to overextend myself to the point of burn out.
Yall behave out there and quit letting the inmates run the asylum.
Www.u-spur.com
