12/12/2025
7 years ago I had a dream to bring my favorite kids’ shopping event to the Northshore. I love the deals, the sustainability, the practicality, but more so I love that it empowers women (and men) to provide for their families and be part of a community. Together we have weathered so much. Storms of all types, a pandemic, government shutdowns and everything in between. We’ve met so many new babies and watched them grow. We have cried with you in the good times and the sad, and we have laughed so many times, whether it was a funny item on the sales floor or a kiddo making us smile.
It makes this announcement so hard. I have made the decision to no longer run the sale. We also do not have a new owner so it’s on hold until someone else takes over. As most of you know, JBF is a franchise, and my contract is up. With all that my family has going on, I cannot commit to another term. I need to focus on my growing kids and be intentional about my commitments. I know you all understand as the support and love I’ve gotten from you all these years has been next level.
At the end of the year, this page will be turned over to JBF corporate so if you would like to keep in touch, please make sure we are Facebook friends. If you are interested in buying the sale, you can fill out an inquiry at jbfsale.com.
I’m so proud of us and all we have done together over these years. We have such a resilient and giving community. While JBF made it easier for us to share, give and help one another, we don’t have to stop because the sale pauses or even ends. It’s been an honor and a privilege to serve our community,and I will definitely continue to do that in some capacity once I determine what’s next. Thank you all for supporting my dream! 💜
-Melissa
(Flash back to our very first sale in 2019!)