05/17/2026
For this runway, we chose more than music.
We chose legacy, emotion, and a fusion of worlds.
We worked with the incredibly talented .wav to transform the voice of Umm Kulthum into something modern — blending traditional Arab influence with contemporary production to create a sound that feels both timeless and new. That is also how I design.
I take heritage, femininity, craftsmanship, and emotion — and reinterpret them through a modern lens.
The soundtrack was never separate from the collection.
It was an extension of it.
An extension of me.
Every look carried the same intention: to show that tradition and innovation do not compete — they elevate one another.
Every detail was designed to tell part of the story.
