07/01/2026
After playing this moment over in my head countless times, I could probably write a book—or at least a blog—about the challenges small retail has faced during the post-COVID years. But instead of getting caught in the weeds, what I truly want to say is simply this:
THANK YOU
Thanks to you Bliss has celebrated 25 incredible years. This journey has been exciting, rewarding, and deeply fulfilling. Along the way, we’ve built lifelong friendships with our amazing customers and have shared many special and touching moments.
Bliss has never been about the clothes. It was a place where women could slow down, feel seen, build confidence, and indulge in themselves. I have had the pleasure of curating dreamy and colorful stories in a space you could enjoy.
With a full heart, I want to share that our brick-and-mortar locations in
SALINAS AND MONTEREY
will be
CLOSING IN AUGUST 2026.
Since no one knows what tomorrow brings, we will say
“we hope to see you later”.
A calendar of closing events will be posted in the next few days. We hope you can make it in to enjoy our final collection.
From the bottom of my heart, thank you for being part of the Bliss story.
With so much gratitude-
Xoxo
Mia
P.S. Beginning today all clothing is 10% off.
