ECHO HERD

Directions Website

Premium conservation-inspired apparel raising awareness for endangered wildlife through meaningful design.
10% of net profits donated to wildlife conservation.

Wear the Message. Protect the Herd.

10/21/2026

🐘 A first glimpse at the artwork behind Vanishing Herd.

Design #1 began with the story of the Asian elephant—and a herd gradually disappearing.

10/19/2026

🐘 Is anyone noticing their disappearance?

We didn't. Until we did.

We knew Asian elephants were endangered. Somewhere in the back of our minds, we knew.

But knowing they were endangered wasn't the same as really paying attention to what was happening to them.

That changed when we watched one elephant being rescued.

Her rescue did not only remove her from a bad situation. She got to be part of a herd again.

This started our journey of wanting to know more about Asian elephants and why they are endangered.

Why were they disappearing and why weren't we noticing?

That realization led us to create ECHO HERD.

A way of getting their story out there every day for others to notice too.

This is the story behind Vanishing Herd.

It begins by noticing. ❤️ 🐘

10/16/2026

One day, I did not care about animals the same way anymore.

For my entire life, I loved animals. I cared deeply about them.

But I hadn't really noticed what was happening to them.

Then a video crossed my feed.

It showed an elephant in terrible condition.

I couldn't stop thinking about her.

But what bothered me almost as much as her condition was a question I couldn't shake:

How had I never noticed what was happening to elephants before?

I followed her story and watched her rescue and transformation.

But I didn't stop there.

I started searching for other elephants. I followed those still in need, those being rescued, and those whose stories did not have the ending I hoped for.

I started telling my family and friends about what I was seeing.

But they didn't react the way I did.

I couldn't understand why these stories affected me so deeply but didn't seem to affect the people closest to me in the same way.

Why can one animal's story stay with one person while someone else can see the same story and move on?

I didn't have an answer.

All I knew was this:

I noticed. I cared. And I had to help in some way.

That journey eventually led me to create ECHO HERD.

I wanted to find a way to bring the stories of threatened and endangered animals into everyday life, where someone else might stop and notice them too.

Original wildlife artwork on apparel became a way to do that—and to build a business that could also give back to wildlife conservation.

I hope one of the stories we share touches your heart as deeply as these stories touched mine.

And if there's one you haven't been able to forget, we'd love to know.

— Lisa ❤️ 🐘

10/05/2026

Who knew falling in love with one elephant would take us on a bumpy ride? 🐘

It started by watching one elephant being rescued. We couldn't stop thinking about her and her story, and we just had to help.

Finding a way to help gave us a great idea.

We would sell some T-shirts with elephant graphics to raise money for the organization that rescued her—and hopefully fund a trip to visit her ourselves.

Easy, right?

Well, not exactly. The ride got quite bumpy.

The simple idea started getting bigger—and more complicated.

What if we could raise more to donate to wildlife organizations?

The ideas kept coming.

Maybe a simple elephant graphic wasn't enough.

We wanted the artwork to help people notice the individual animal and tell her story. That meant original artwork—and original artwork brought new responsibilities, including protecting it.

What about other threatened and endangered animals?

Each new thought began turning that simple idea into something much bigger than we ever imagined.

And the challenges grew with it.

More delays than we care to mention.
Legal challenges.
Brand identity challenges.
Illustration and production challenges.
Financial challenges—original artwork is not cheap. 😬

And some really tough decisions, including whether we should continue at all.

All of this before we've even launched.

Those challenges have tested us more than we expected. There have been moments when we've asked ourselves: Is this even worth it? Will we even sell any shirts?

Then we saw another elephant who needed to be rescued.

And immediately, we knew we couldn't quit now.

A simple idea and an easy ride were the goal. Instead, the ride became bumpy enough that it almost threw us off.

But that one elephant who began this ride made us hold on.

Who knows where this ride is going?

All we know is we want to help.

09/28/2026

𝐖𝐡𝐚𝐭 𝐢𝐬 𝐭𝐡𝐞 𝐛𝐞𝐬𝐭 𝐓-𝐬𝐡𝐢𝐫𝐭 𝐜𝐨𝐥𝐨𝐫?

We're getting closer to turning our wildlife artwork into something you can actually wear, which means we're looking at a lot of T-shirt colors. 😂

Some colors look great with the artwork. Some are colors people love to wear. And we're looking for the right combination of both.

And yes, “anything but white” is an acceptable answer. 😂

09/22/2026

𝐓𝐨𝐝𝐚𝐲 𝐢𝐬 𝐄𝐥𝐞𝐩𝐡𝐚𝐧𝐭 𝐀𝐩𝐩𝐫𝐞𝐜𝐢𝐚𝐭𝐢𝐨𝐧 𝐃𝐚𝐲. 𝐀𝐬 𝐢𝐟 𝐰𝐞 𝐧𝐞𝐞𝐝𝐞𝐝 𝐚𝐧 𝐞𝐱𝐜𝐮𝐬𝐞. 😂🐘

The trunks.

The ears.

The families.

The mud and dust baths.

The splashing in the water.

The trumpets and rumbles.

The personalities.

𝐓𝐡𝐞𝐫𝐞 𝐢𝐬 𝐣𝐮𝐬𝐭 𝐬𝐨 𝐦𝐮𝐜𝐡 𝐭𝐨 𝐥𝐨𝐯𝐞 𝐚𝐛𝐨𝐮𝐭 𝐞𝐥𝐞𝐩𝐡𝐚𝐧𝐭𝐬. ❤️

09/20/2026

𝐓𝐰𝐞𝐧𝐭𝐲-𝐭𝐰𝐨 𝐲𝐞𝐚𝐫𝐬 𝐚𝐠𝐨, 𝐌𝐚𝐞 𝐄𝐥𝐮 𝐡𝐚𝐝 𝐚 𝐡𝐨𝐦𝐞 𝐚𝐭 𝐄𝐥𝐞𝐩𝐡𝐚𝐧𝐭 𝐍𝐚𝐭𝐮𝐫𝐞 𝐏𝐚𝐫𝐤. 𝐒𝐡𝐞 𝐡𝐚𝐝 𝐟𝐫𝐢𝐞𝐧𝐝𝐬, 𝐚 𝐡𝐞𝐫𝐝, 𝐚𝐧𝐝 𝐞𝐯𝐞𝐧 𝐛𝐞𝐜𝐚𝐦𝐞 𝐚 𝐛𝐞𝐥𝐨𝐯𝐞𝐝 𝐧𝐚𝐧𝐧𝐲 𝐭𝐨 𝐬𝐞𝐯𝐞𝐫𝐚𝐥 𝐜𝐚𝐥𝐯𝐞𝐬.

When tourism recovered, her owner took her away from the sanctuary and returned her to work in the tourism industry.

She left Elephant Nature Park able to see. She returned yesterday completely blind.

𝐓𝐨𝐝𝐚𝐲, 𝐰𝐞 𝐰𝐚𝐭𝐜𝐡𝐞𝐝 𝐭𝐡𝐞 𝐜𝐡𝐚𝐢𝐧𝐬 𝐜𝐨𝐦𝐞 𝐨𝐟𝐟 𝐡𝐞𝐫 𝐥𝐞𝐠𝐬.

After 22 years away, Mae Elu is finally back with the people who never forgot her—and this time, she gets to stay.

𝐒𝐰𝐞𝐞𝐭 𝐌𝐚𝐞 𝐄𝐥𝐮, 𝐲𝐨𝐮 𝐧𝐞𝐯𝐞𝐫 𝐡𝐚𝐯𝐞 𝐭𝐨 𝐰𝐞𝐚𝐫 𝐭𝐡𝐨𝐬𝐞 𝐜𝐡𝐚𝐢𝐧𝐬 𝐚𝐠𝐚𝐢𝐧. ❤️🐘

09/17/2026

We all need a little self-care. 😂🐘

09/15/2026

𝐀𝐭 𝐟𝐢𝐫𝐬𝐭 𝐠𝐥𝐚𝐧𝐜𝐞, 𝐭𝐡𝐢𝐬 𝐥𝐨𝐨𝐤𝐬 𝐞𝐱𝐚𝐜𝐭𝐥𝐲 𝐚𝐬 𝐰𝐞 𝐞𝐱𝐩𝐞𝐜𝐭 𝐚𝐧 𝐞𝐥𝐞𝐩𝐡𝐚𝐧𝐭'𝐬 𝐥𝐢𝐟𝐞 𝐭𝐨 𝐥𝐨𝐨𝐤.

A herd together. Water. Food. Space to roam.

𝐓𝐡𝐢𝐬 𝐢𝐬 𝐭𝐡𝐞 𝐡𝐨𝐩𝐞 𝐟𝐨𝐫 𝐚𝐥𝐥 𝐞𝐥𝐞𝐩𝐡𝐚𝐧𝐭𝐬.

But the reality is, there are elephants who aren't living this way.

For some, life looks very different.

Performing tricks.

Giving rides.

Walking through parades dressed in costumes.

The excitement for tourists may last long after the ride is over or the photograph is shared with friends.

𝐁𝐮𝐭 𝐰𝐡𝐞𝐧 𝐞𝐯𝐞𝐫𝐲𝐨𝐧𝐞 𝐥𝐞𝐚𝐯𝐞𝐬, 𝐰𝐡𝐚𝐭 𝐡𝐚𝐩𝐩𝐞𝐧𝐬 𝐭𝐨 𝐭𝐡𝐞 𝐞𝐥𝐞𝐩𝐡𝐚𝐧𝐭?

Not the life we see in this photograph.

𝐁𝐮𝐭 𝐭𝐡𝐢𝐬 𝐢𝐬 𝐛𝐞𝐠𝐢𝐧𝐧𝐢𝐧𝐠 𝐭𝐨 𝐜𝐡𝐚𝐧𝐠𝐞.

More people are learning about the hardships elephants endure for human entertainment.

There are sanctuaries providing homes for elephants previously used in logging, tourism, and entertainment.

Laws and policies are beginning to change what is allowed.

New hospitals are being built specifically for their care.

𝐀𝐧𝐝 𝐭𝐡𝐢𝐬 𝐠𝐢𝐯𝐞𝐬 𝐮𝐬 𝐡𝐨𝐩𝐞 𝐟𝐨𝐫 𝐚𝐥𝐥 𝐞𝐥𝐞𝐩𝐡𝐚𝐧𝐭𝐬.

𝐓𝐡𝐢𝐬 𝐢𝐬 𝐰𝐡𝐞𝐫𝐞 𝐡𝐨𝐩𝐞 𝐥𝐢𝐯𝐞𝐬.

Address

My Page Does Not Have A Physical Address
New Brighton, PA
15066

Website

https://echoherd.com/

Alerts

Be the first to know and let us send you an email when ECHO HERD posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Want your business to be the top-listed clothing store in New Brighton?