HOKA

10/11/2026

It was one for the ages in KONA today, as Taylor Knibb raced into to the lead in the final mile to claim her first IRONMAN World Championship in 8:36:29. 🏆

Already a 4x IRONMAN 70.3 World Champion, including this year, she now adds the IRONMAN World Championship title to her long list of epic performances.

Congrats Taylor, on an incredible finish in Kona.



📸: Getty Images for IRONMAN

10/11/2026

SAY HELLO TO YOUR 100K KODIAK CHAMPION, LOTTI BRINKS 🏆

100K. 10,000+ feet of elevation gain. 10:15:44 on the trails. And a little love from Atlas (Lotti’s dog) at every aid station. 🐾

That’s how you soar to the top. 🚀

10/09/2026

We’re here, Chicago! Can’t wait to see how you fly 🪽

Come see us at the Fly Station on Friday & Saturday at 700 N La Salle Dr. Hit the link for more of this weekend's details: https://bit.ly/3TPsnFZ

10/01/2026

Rain changes the plan, not the adventure. 🌧️

Shop the Clifton 11 GTX and Speedgoat 7 Hike GTX now: https://bit.ly/3Vs1Ejm

09/24/2026

Whether you're training for a fall race, chasing a PR, or simply putting in the miles, your gear should be ready to go the distance.

From race-day shoes to performance apparel and accessories, our marathon-ready essentials are built for comfort, speed, and every step in between.

Shop the collection at: bit.ly/MarathonGearShop

09/24/2026

Learning to Fly, a new documentary about the world elite ultra-marathon running with athletes Jim Walmsley and Jessica Brazeau is out now on Prime Video. ​

​Watch it today: hoka.visitlink.me/rK6tKg

09/21/2026

POV: the run made the camera roll

09/19/2026

Dawit Seare is a WORLD CHAMPION. 🏆

Athlete, Dawit pushed through the final stretch of the 5K World Road Running Championship to clock a 12:56 race, securing the win and an Eritrean national record in the road 5K.

Way to fly, Dawit. 🪽

09/17/2026

Runner & London resident Lew Bloyce takes us around East End. Save for the next time you’re in town 📍

09/16/2026