Athari

09/07/2026

ADIDAS MADE THEIR CHOICE. NOW WE MAKE OURS. 🇵🇸 A former IDF soldier fronting an Adidas amputee campaign while thousands of Palestinians in Gaza are living with amputations and being ethnically cleansed by the very same soldiers?

People are done asking corporations to share our values!

It’s time to support the brands that already do.
Before October 2023.
Before the headlines.
Before this Adidas controversy.
Palestine was never a trend for ATHARI.
We built the alternative.

🇵🇸 LEGACY FORCE 1’s WHITE KEFFIYEH.

If you’re boycotting Adidas,
comment “BOYCOTT ADIDAS”.

If you want the Legacy Force 1’s,
comment “FORCE” and we’ll send you the link.

WEAR WHAT YOU STAND FOR.

08/02/2026

Unboxing the Victory Force 1 Low, inspired by the Palestinian keffiyeh and created for everyone who refuses to let Palestine’s identity, history, and resistance be erased.

Would you wear them? 🇵🇸

[Palestine sneakers, keffiyeh shoes, sneaker unboxing, low-top streetwear sneakers, Palestinian-inspired fashion]

07/16/2026

THE KEFFIYEH REIMAGINED FOR EVERY STEP. 🇵🇸
Meet the Legacy Force 1 White Keffiyeh, a statement sneaker created by the first pro-Palestinian sneaker brand in America.

A clean white silhouette. Iconic keffiyeh detailing. A legacy you can carry wherever you go.

Demand is already building, and sizes will be limited.

Join the waitlist today to:

→ Secure your preferred size
→ Receive first access
→ Be notified before the public release

No payment needed. Link in bio.

Tag someone who needs these in their collection.

[Legacy Force 1 sneakers, keffiyeh sneakers, Palestinian shoes, pro-Palestine clothing brand, Muslim-owned sneaker company, white streetwear sneakers, Arab fashion, Athari Wear]

06/22/2026

He isn't waiting around for you to catch up 💨🏃‍♂️
Link in bio to secure 🫵 spot before the waitlist completely locks out.

06/21/2026

Legacy is loading... Sign up your size now on the website to get notified and unlock early access before the official drop.

Early access goes to the ones who sign up first.

ATHARI LEGACY FORCE 1’s WHITE KEFFIYEH 🇵🇸
Tap the link in bio and lock in your size.

04/29/2026

Some books document what they tried to erase.
Some designs carry what they tried to bury.

Wear the memory.
AthariWear.com

02/22/2026

Raw backstage moments of Athari Wear from New York Fashion Week’s first official modest show.

02/20/2026

Backstage at New York Fashion Week’s first official modest runway, quiet nerves, loud intentions.
Not just preparing outfits… preparing a message.

Garments honoring those who risked their lives to show the truth.

Pieces carrying their story onto a global runway to people who may have never heard it otherwise.
Fashion, but not empty. Fabric, but with witness.

No scripts. No guarantees. Just effort… and waiting to see what God brings from it.

From small rooms and sketches… to a global stage.
Whatever happens tonight, this already meant something.

02/19/2026

We were told modesty belongs in the margins.
That faith should stay private.
That a message weakens fashion.
Yet on the runway of New York Fashion Week’s first official modest show… our garments carried identity instead of compromise.

Not costumes.
Not trends.
Not aesthetics borrowed for a season.

A narrative.
Athari walked with the weight of memory.. symbols, stories, and a worldview stitched into fabric.

And the same industry that once said it wouldn’t understand and that we wouldn't be compatible … documented it.

Featured across 25+ global publications..
from New York to Paris.. Milan to Sāo Paulo, and beyond.. Athari Wear's collection and the Modest Now runway is making waves..

ELLE. Harper’s Bazaar. Marie Claire. Fashion Network. FWO, and more.

This wasn’t validation.
It was recognition of presence.

Modesty didn’t enter fashion.
Fashion finally noticed it.

From the margins to the runway, and this is only the prologue. Modest Fashion and American Muslim designers are here to stay and will continue to shine and make history.

11/07/2025

Check out the latest podcast interview with our founder!! The first of many to come! Stay tuned!!

In this episode, I sit down with Islam Mohamed — founder & designer of Athari Wear () and artist behind .We talk about his journey in...