OOH BABY

OOH BABY Ooh Baby is a New York–based fashion label by Anika Ignozzi. Designed for people who want clothing that stands out without saying a word.

Rooted in art and shaped by the energy of the city, the brand transforms original paintings into wearable pieces. Ooh Baby makes clothes for people who do things — people who move, create, build, and chase what they want. We focus on jackets and leisurewear, each designed with signature elements that make our brand recognizable. As a New York-based brand, we're inspired by subcultures like street

wear — but with our own twist. Anika, the founder enjoys designing playful garments that have a pulse and tell a story. We want our customers to take their piece out a decade later, and fall in love with it all over again. Our clothes are made to move, get noticed, and last. If you are in the New York area, come visit our flagship location at 13 Grattan Street, Brooklyn NY 11206. Wednesday-Sunday 12pm-6pm. We would love to hear from you! Reach out to [email protected] with any questions.

06/18/2026

05/25/2026

Tuesday & Wednesday 1-8pm the final days to shop the Ooh Baby Storefront at 266 W 37th st. 🫶 I’ll be dropping locations all summer so you can meet me and get a custom spray on the spot! Plus regular online drops that ship international 📍

05/25/2026

NYC Street Sprayz episode 5 💕 Who will I spray next? 😏

Shoutout to for letting me bless you 🫶

05/25/2026

NJ STREET SPRAY episode 4💕 what’s your favorite quote from this legend?! Who will I spray next? 😏

Shoutout to this sweet guy, happy to bless you with my art 🔥

05/22/2026

🤘🤘🤘🤘🤘don’t be an American idiot 😝😝😝

05/20/2026

Street Sprayz Episode 2! Who will I spraypaint in the streets next?! 😏

Shout out to for letting me spraypaint that white T ❤️

05/20/2026

27th! Tuesday-Saturday 1-8pm 💕 On to new opportunities & spraypainting people in the streets! You can always shop online at oohbabybyanika.com 💕

05/20/2026

OOH BABY NYC STREET SPRAYZ episode 1!! Who will I paint next?! 😜

Shoutout to & for letting me bless you on the fly like that!

05/15/2026

266 W 37th st Tuesday-Saturday 1-8pm ❤️ closing May 27th then I’ll be fully online! ❤️ shoutout to for the amazing opportunity

Address

266 W 37th Street
New York, NY
10018

Opening Hours

Thursday 12pm - 7pm
Friday 12pm - 7pm
Saturday 12pm - 7pm

Website

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