37 North

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37 North 37 North is a family run outdoor sporting goods, apparel, footwear, kayak and eBike shop located in downtown Newaygo, MI

Rivalry Week - Who you got?  ♥️ for MSU or a 👍 for UofM.  We have plenty of gear to help you support your Team!  Get you...
11/04/2026

Rivalry Week - Who you got? ♥️ for MSU or a 👍 for UofM. We have plenty of gear to help you support your Team! Get your Stormy Kromer collegiate hat and represent!
(BTW we also have Ferris, Central, Western and GVSU!)

Our 👻 Spooky 👻 Sale is ON NOW!  Happy Shop-O-ween! 🎃
10/31/2026

Our 👻 Spooky 👻 Sale is ON NOW! Happy Shop-O-ween! 🎃

SPOOKY 👻 SALE 🎃 Starts Tomorrow! If you have had your eye on that special item in the store, NOW is your chance to take 15% OFF that item! *some exclusions apply* Not to mention an extra 10% OFF any sale items on apparel, footwear and accessories! Sale runs 10/30 - 11/1.

SPOOKY 👻 SALE 🎃 Starts Tomorrow!  If you have had your eye on that special item in the store, NOW is your chance to take...
10/29/2026

SPOOKY 👻 SALE 🎃 Starts Tomorrow! If you have had your eye on that special item in the store, NOW is your chance to take 15% OFF that item! *some exclusions apply* Not to mention an extra 10% OFF any sale items on apparel, footwear and accessories! Sale runs 10/30 - 11/1.

10/29/2026

Cozy Sweater Weather has arrived! New fall Arrivals 😀

10/29/2026

Sweater season has arrived!

Hey Coach, nice Stormy Kromer you got there!  Did you get it at 37 North in Newaygo MI?
10/28/2026

Hey Coach, nice Stormy Kromer you got there! Did you get it at 37 North in Newaygo MI?

A legend wearing a legend! 💚🤍

A BIG thank you to former MSU basketball player and fellow Yooper Bob Gale for making sure Coach Tom Izzo has a Sparty Kromer of his own!

From the U.P. to East Lansing, there's a whole lot of Spartan pride in this photo.

Go Green! Go White! 💚

Drop us a comment! Which grid technology do you prefer?  Kühl has the "Reactiv", Patagonia has the "Power Grid", The Nor...
10/27/2026

Drop us a comment! Which grid technology do you prefer? Kühl has the "Reactiv", Patagonia has the "Power Grid", The North Face just calls theirs "Grid Fleece", while Helly Hansen goes with "Heat Grid" ...We ♥️ them all for keeping you warm! What do you think ⁉️

📢 New Product Announcement 📢 The Collegiate Collection from Stormy Kromer !  Made in Michigan's Upper Peninsula, these o...
10/26/2026

📢 New Product Announcement 📢 The Collegiate Collection from Stormy Kromer ! Made in Michigan's Upper Peninsula, these officially licensed hats are now available at 37 North to help you represent your favorite University here in the State of Michigan! (p.s. if we don't have your School we can special order it for you!) Great holiday gift idea!

Address

27 W. State Road
Newaygo, MI
49337

Opening Hours

Monday 10am - 5pm
Tuesday 10am - 5pm
Wednesday 10am - 5pm
Thursday 10am - 5pm
Friday 9am - 6pm
Saturday 9am - 6pm
Sunday 11am - 4pm

Telephone

+12316522800

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