Softies

Explore loungewear and sleepwear that feels like a dream. The Softies’ story begins in 2005 in Minnesota. Softies was born.

After 40 years of working in women’s clothing sales and manufacturing, Dennis Murphy, with the help of his wife, Peggy, decided to start his own company. Dennis had been working with his long-time designer, Lily, on a new fabrication that would regulate body temperature, wick perspiration, and maintain its incredible softness for the life of the garment. When Peggy was diagnosed with leukemia in 2

006 and began a journey that spans to this day, Dennis knew his fabric would bring comfort to Peggy during the many long nights that lay ahead. Softies Sleepwear grew steadily, and Tim Murphy joined his parents in their small family business in 2008. They officed from the family home, warehoused in the garage, and were vigilant of weather (rain and snow), as outgoing orders continued to build on the driveway. Customers were eager for more products, and soon Softies introduced their Ultra-Soft Loungewear and Luxury Robe collections. Both as a celebration and out of necessity, all three Murphy’s moved into their first warehouse in the fall of 2011. In 2012, Tim stepped into the role of his dad, having learned from the best. Over two decades later, Softies is proud to be keeping its faithful customers luxuriously soft and cozy worldwide. What started in Minnesota as a family business has now become a brand recognized by hundreds of media outlets, including Oprah’s Favorite Thing for seven consecutive years! Most important, Softies' mission for every customer has remained the same since the very first days in the Murphy house: We use only the softest fabrics to make you look and feel your best!

08/25/2026

One brand. Endless ways to stay cozy. 🤍 Whether you're packing for vacation, working from home, or curling up with a good book, there's a Softies favorite waiting for you.

08/21/2026

Easy mornings. Cozy afternoons. Relaxed evenings. ✨ Our everyday sets are thoughtfully designed for the moments that matter most, because comfort should never be an afterthought.

08/15/2026

Whether you're heading to the beach, grabbing coffee, or winding down after a long day, the Terry Hooded Dress makes getting dressed effortless.

Lightweight, breathable, and unbelievably soft—it's the one-piece outfit you'll reach for all season long. ☀️🤍

08/13/2026

The perfect layer for cool mornings and breezy evenings.

Our Terry Cropped Sleeve Top and Wide Leg Pant deliver an easy silhouette with cloud-like softness you'll want to wear long after vacation ends.

08/12/2026

Your suitcase deserves a softer touch. ✈️

From plush terry layers to lightweight essentials, these are the pieces that make every getaway feel a little more comfortable. Pack less, relax more.

08/10/2026

From breathable pajama sets to cozy loungewear and sleep accessories, everything you need for your best night's rest is waiting. Which set are you choosing first?

08/07/2026

Comfort that keeps up with your day.

Whether you're working from home, running errands, or relaxing on the patio, this terry set brings effortless style with the softness Softies is known for. 💜

08/05/2026

Summer style should feel as good as it looks.

Our signature terry collection is lightweight, breathable, and made for everything from beach mornings to sunset strolls. Once you put it on, you'll understand why it's a customer favorite. 🌊

07/14/2026

Meet Fuchsia Floral. 🌺

A vibrant take on comfort, designed to bring a little brightness to your day and softness to every moment.

07/10/2026

The perfect set starts with your favorite piece. 🤍

Create your own combination with styles designed to pair beautifully together, because comfort should always feel personal.

Address

6573 Warren Drive
Norcross, GA
30093

Website

http://www.softiespjs.com/

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