Rustek Creators of the most sustainable and only plastic free hats on earth! Until now, sustainable hats didn’t exist. We’re here to change that. The way it should be.
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We’re on a mission to build the best plastic free outdoor gear on earth, and challenge what it means to be sustainable in the outdoor industry, starting with hats. Introducing the world’s first complete line of plastic free headwear, made exclusively from the most renewable natural materials on the planet. 100% natural, 0% plastic.

07/16/2026

Tie-dye drop is live! Stoked on how these turned out. Fabric looks and feels epic.

These caps are:
✋ Hand dyed with vegetable dyes
🇨🇦 Made in Canada
🌱Made from plants not plastic
🧢 relaxed unstructured fit
🍾Feature our patented Corkflex brim

Due to the long lead times to get custom fabrics made, and sewn into hats, we won’t be able to get more of these made until the new year. If ya like what you see, snag them now!

07/10/2026

Preview 🫣 - stoked to get these online soon!

07/03/2026

🚨Portland police say this swordfish was last seen driving a stolen ‘96 Chevy camero, bumping “we’re not gonna take it”

Standby for updates 🫡




06/11/2026

New 🐙 has entered the chat. And he’s pi**ed!

5% of sales donated to ocean conservation 🌊

05/27/2026

Police reports say this crab has still not been located, and are advising to avoid littering near any waterways.

Stay safe out there.

DEFEND THE DEEP

Dropping 5.29.26

05/26/2026

5.29.26

Something is coming.

Something fishy.

Something wet.

Something with the power to save the ocean.

DEFEND THE DEEP

05/16/2026

Brown 100% H**p Caps shipping now 🫡

Wicked comfy, light n breezy - plastic-free embroidery, and all the details

Ditch the plastic, feel the natural difference!

05/13/2026

Public Lands Forever truckers rolling off the line!

The Interior Department is cancelling a rule that put public land conservation on equal footing with development.

The fight is not over here!

5% of sales donated to non profits fighting for our public lands 🫡

05/01/2026

You asked, we listened!

Not sure why I sounded so bummed about the color announcement tho lol. My bad guys, I’m actually pretty hyped. They look sick. Plus they match my neighbor’s azaleas. Portland is looking nice right now. 🌺 Anyways…

Pink tie-dye is online now! 100 units. Stocked til they sell out. This has been a top requested color, hope yall like it 🤙

Ok the brown trucker version came out too clean tho 👀Our lands are still under threat. We’re still making hats. Still do...
04/18/2026

Ok the brown trucker version came out too clean tho 👀

Our lands are still under threat. We’re still making hats. Still donating 5%. Still keeping the pressure on.

Working with Brands for Public Lands and has been epic, there’s been some wins and losses, but we’re stoked to be doing this in good company 🫡

Address

Portland, OR
97214

Telephone

+18023843112

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