Gem City Market

Gem City Market A local boutique with style for everyBODY—regular, plus, and even a little for the guys! Come as neighbors, leave as friends 💕
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☀️ IT’S A BIG WEEKEND IN DOWNTOWN PULASKI! 🛍️☕🎶We’ve got a LOT happening at Gem City Market, and you’re definitely going...
08/11/2026

☀️ IT’S A BIG WEEKEND IN DOWNTOWN PULASKI! 🛍️☕🎶
We’ve got a LOT happening at Gem City Market, and you’re definitely going to want to make a day of it! 💕

☀️ FRIDAY & SATURDAY — SUNSHINE SOCIAL ☀️
We’re teaming up with Main Street Boutique for a fun two-boutique shopping event! Shop at BOTH boutiques and you’ll be entered to win an amazing $120 gift basket! 🎁

☕ FRIDAY MORNING — COUSINS COFFEE TRUCK
Cousins Coffee Co. will be set up beside Gem City Market from 8AM–12:30PM! Grab your favorite coffee and you’ll receive a voucher for 10% OFF your purchase at BOTH boutiques! 🙌

🛍️ EXTENDED SHOPPING HOURS
📍 Friday: 10AM–9PM
📍 Saturday: 10AM–4PM

🎶 FRIDAY NIGHT — ROCK THE BLOCK!
Stick around downtown from 6–9PM for Main Street’s next Rock the Block! Enjoy dinner, drinks, live music, local shopping and all the fun of downtown Pulaski. 🍹🎸✨

Come spend the weekend supporting local businesses, shopping small, and enjoying everything our downtown has to offer! ❤️
Tag your shopping buddy and make plans now! 👯‍♀️🛍️

08/10/2026

✨ Don’t give up on the dream. Give it time to become reality.

💙NEW DRESS ALERT!💙Meet the Juliana Crepe Swing Dress, the effortless closet staple you’ll reach for again and again! ✨Th...
08/10/2026

💙NEW DRESS ALERT!💙

Meet the Juliana Crepe Swing Dress, the effortless closet staple you’ll reach for again and again! ✨

This navy beauty is flowy, flattering, wrinkle-resistant, won’t pill, and has POCKETS! 🙌 Plus, the stretch makes it comfy enough for all-day wear.

Perfect for travel, layering, or everyday life! Pair it with a denim jacket and sneakers for an easy summer-to-fall look. 🍂👟

✨ Sizes XS-XL, only $38 ✨

Trust us, this is one of those dresses you’ll wonder how you lived without! 💕

✨ We get asked all the time, what exactly is a TWILLY?! ✨A twilly is a long, narrow, lightweight scarf, usually silky an...
08/09/2026

✨ We get asked all the time, what exactly is a TWILLY?! ✨

A twilly is a long, narrow, lightweight scarf, usually silky and colorful, made for adding a little personality to just about anything! 💕

We LOVE to twilly our bags and shoes, but that’s just the beginning! Wear one in your hair, tie it around your wrist, style it as a cute little necklace, or use it as a fun accessory wherever you want a pop of color. 🎀

Basically…if it can be tied, we’re probably going to TWILLY it! 😂💁‍♀️

And at just $5, you might as well grab a few and get creative! 🛍️✨

Our bestselling Linen V-Neck Midi Dress SOLD OUT in Navy, and we couldn’t resist grabbing more! Now available in this go...
08/09/2026

Our bestselling Linen V-Neck Midi Dress SOLD OUT in Navy, and we couldn’t resist grabbing more! Now available in this gorgeous Dusty Mint or Tan. 😍

With contrasting binding details, flattering side slits, and a lined design with pockets, this dress is that perfect mix of classy, sophisticated + comfortable. ✨

The linen-cotton blend makes it perfect for those hot summer days, but throw on a cute denim jacket and you’ve got an easy fall look too! 🍂 Available S-L for $56.

☕️ Morning coffee just hits different when you make your own creamer! 😍I love starting my day with a good cup of coffee,...
08/09/2026

☕️ Morning coffee just hits different when you make your own creamer! 😍

I love starting my day with a good cup of coffee, and making homemade creamer with Jordan’s Skinny Syrups has made it even more fun! There are SO many flavors to try, and I may or may not be on a mission to try them all. 😂

Today’s pick: Mint Chocolate Ice Cream 🍫🌿☕️
Check out the recipe in the photo and come grab your favorite Skinny Syrup flavors from us to make your own! 💕

Today I got to attend the ribbon cutting for the new mural on the Fine Arts Center for the New River Valley  building. I...
08/09/2026

Today I got to attend the ribbon cutting for the new mural on the Fine Arts Center for the New River Valley building. I've been watching the progress and am so excited to see it complete! This is a great addition to downtown Pulaski and I hope everyone will get a chance to come see it soon.

🎨 Painted by artist Jay Scott Studios, the mural titled “Inspiration Starts Here” reflects the natural beauty and creative spirit of our region. The mural was funded by the Appalachian Regional Commission and made possible through the efforts & planning of ’Round the Mountain Artisan Network, the Town of Pulaski, and the Fine Arts Center for the New River Valley.

Many thanks to all involved in bringing this project to life!

🚨 SATURDAY SHOPPING PSA 🚨If you’ve been saying, “I’ll stop by GCM this week…” TODAY IS YOUR LAST CHANCE! 👀Between the sa...
08/08/2026

🚨 SATURDAY SHOPPING PSA 🚨
If you’ve been saying, “I’ll stop by GCM this week…” TODAY IS YOUR LAST CHANCE! 👀

Between the sale racks, $12 graphic tees, tax-free savings and all the new goodies, there are still PLENTY of reasons to come see us! 🛍️✨

Don’t make us hold your favorite size hostage until Wednesday! 😂 Come see us! 💕

⏰️ Wed-Fri 11-6, Sat 10-2
📍16 East Main St, Pulaski
💻gcmboutique.com

08/08/2026

🚨 GRAPHIC TEE SALE! 🚨
Yep…you read that right! 👀 ALL of our Bella+Canvas graphic T-shirts are just $12! 🙌
🗓️ NOW through August 16th
🛍️ Shop in store OR online at gcmboutique.com
💻 Use code GraphicTSale at checkout!
Stock up for back-to-school, grab a few favorites, or just add a little more fun to your T-shirt collection. Because at $12, you really don’t need a reason! 😂💕
👉 Sale ends 8/16, so don’t sleep on this one!

Address

16 East Main Street
Pulaski, VA
24301

Opening Hours

Wednesday 11am - 6pm
Thursday 11am - 6pm
Friday 11am - 6pm
Saturday 10am - 2pm

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