Project X

08/29/2026

08/29/2026

You’ve got 3 Days to do pick up our new Happiest designs. Don’t sleep because you’ll never see all 11 garments offered again!

08/27/2026

https://www.iamprojectx.com/collections/happiest-products-on-earth

08/24/2026

Sunday Funday!

08/22/2026

It’s day two of our ‘Chris Combo’ pre-order at La Villa. As a close and personal friend of the deli, let me take you on a tour with access no one else can get. Remember, our pre-order ends Sunday night! WWW.IAMPROJECTX.COM

08/21/2026

Aloha Friday. We’re celebrating 50 years of bigbodycisco with a brand new ‘Firebiscus’ Performance Hoodie available for Pre-Order now through Sunday. Our lightweight hoodie offers UPF protection and is great for before/after the beach, concerts, hikes and any other adventure you want to throw at it! Sizes S-4XL available. You can consider sizing up if you prefer a looser fit. This special version also includes a Big Body logo on the right sleeve. This item disappears from our site Sunday night! Happy Birthday Cisco!

08/21/2026

Aloha Friday!

Todd here. We're making a big exception to how we normally handle pre-orders at Project X this weekend, but it's for two very special people. We have two new designs available online now, through Sunday...so let's talk about it!
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First up, our last 'Chris Combo Artist Series' design is here. This art was made by the legendary Jimbo Phillips (Santa Cruz Skateboards) and commissioned by my friend Chris Bertucelli (La Villa Deli). Sadly, Chris passed away in March. It was important to me that we fulfill his wishes to celebrate the Chris Combo sandwich, La Villa Deli, and Chris! Even if you've never been blessed with the taste of a Chris Combo, this art still rocks and we hope you support the release.
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We're also celebrating 50 years of our friend Big Body Cisco! Fun fact; Cisco was one of our original collaborators on 'Ohana Over Everything', a design we made to celebrate the many meanings of family. As Cisco celebrates 50 trips around the sun, we're offering a brand new Performance Hoodie in his favorite pattern (Firebiscus). This hoodie also features a Big Body logo on the right arm.
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Both Pre-Orders are available NOW through Sunday Night. Order as much as you want before all items disappear from our site. There are lots of other new things you can also add to your order. We'll hold these for you and add them to ship with your pre-order when it arrives. Mahalo for your support. Have a great weekend!

https://www.iamprojectx.com/collections/san-jose

https://www.iamprojectx.com/collections/newest-island-style

08/20/2026

Todd here. The final piece of our ‘Chris Combo Artist Series’ collection is now available for pre-order through Sunday. In late 2025, Chris Bertucelli came to me with the idea for an artist series. He wanted to combine his love of La Villa with other things he also enjoyed. The ‘Artist Series’ was the result, and they came out AMAZING.

Chris was my friend. I had the privilege of collaborating with him on many releases and these designs were something he was very excited about. We met often to discuss apparel, our kids, music and the ups/downs of being a business owner. I miss these talks a lot. There was never a doubt we would follow through on his desire to see these designs made available and I am honored the Bertucelli family has entrusted us to make this happen.

Order as much as you want between now and Sunday. After that, I am not sure that they will be made again. This design was drawn by the great Jimbo Phillips who is world renowned for his work in the Skate, Surf and Music communities. We have garments for Men, Women and Kids available. Mahalo for your support of La Villa, The Bertucelli Family and Project X. Never Forget Chris Bertucelli.

https://www.iamprojectx.com/collections/san-jose