Bison Union Co.

08/28/2026

It’s hard to imagine a world without Dolly Parton. She wasn’t just the Queen of Country; she was a beacon of pure kindness, generosity, and joy. From her timeless songs to the millions of books she gave to children, she made this world a much brighter place.

07/30/2026

At Bison Union, we support small businesses and entrepreneurs. We love it even more when those entrepreneurs are “small” businesses people!
Meet Sawyer.At just 13 years old, he’s already built something many people spend a lifetime chasing—a strong work ethic and a passion for craftsmanship.Sawyer has been working with leather since he was just 5 years old, and it shows. Every piece he creates reflects years of practice, patience, and pride in doing things the right way.

He’s been part of the Bison Union family for the past few years, and we’ve had a front-row seat watching him grow.
He’s respecttul, well-spoken, isn’t atraid of hard work, and when there’s a job to do, this kid can absolutely hustle.
We’re proud to support young people who are keeping traditional craftsmanship alive and proving that hard work never goes out of style.If you stop by the shop, be sure to check out his leatherwork.We think you’re going to be just as impressed as we are.

Keep chasing your dreams, Sawyer. The future is bright.

07/10/2026

So excited about the Sheridan street dance this year we partnered with the The Mint Bar and Big Horn Bison Ranch to bring our good friend Dani Rose to preform. We hope y’all enjoy and grab a shirt for memories.

06/05/2026

So excited to be chosen in Yahoo News Father’s Day gift guide this year with our new coffee lovers 4pack bundle!!! Links in the article.

Shopping for an expecting dad or new father? These thoughtful Father's Day gift ideas include tech gadgets, golf experiences, custom gifts, coffee, and grilling essentials.

04/06/2026

The three magic questions for 2026:

1. Are you making more hats anytime soon?
2. Are you making more mugs anytime soon?
3. Are you making more t-shirts anytime soon?

The answer to all three is a big fat YES!

So let’s talk about number 2., mugs. Mug makers are just like any other profession out there in the sense that there is really good potters who are really good people, which we’re so lucky to have a few of in our corner. There is also decent potters out there that end up being greedy weasels that take advantage of both us and you as customers.

Right now we’ve got two amazing potters, one that has been with us even before the Bison Union days and another that has been working tirelessly behind the scenes to get our “Bison Union” mugs dialed in perfectly so that we can not only launch them again but keep them in stock throughout the year (hahaha well at least try to if you guys don’t buy them so fast).

Our mugs aren’t cheap to make and each one is handmade and takes hours of time and a pretty penny in resources to make. Our goal has always been to get them made and get them to in both a manner in a price that everyone wins.

We’re working hard behind the scenes to get some new handmade mugs out as soon as possible. Hopefully in the next 45 days.

Sheryl has also ordered and few new less expensive RAM press dinner mug batches that should be arriving in the next 30-45 days as well, possibly sooner.

Standby and thanks for your patience. We’ll give you a big heads up with plenty of time before we launch them.

Be The Bison

04/02/2026

You asked and we heard ya. Today we put in a large order for hats.

The old school hat designs as well as some great new designs are in the works and on the way.

Once they arrive we’ll let ya know here as well as by email.

04/02/2026

Well my friends I’ve said it a lot lately…..

“Your feelings will never cooperate with your dreams.”

At 3:22pm today, ten years and two month to the day after starting this company with the only $1700 I had at the time….I made a decision that’s taken me a year and half to make. We made a great deal for all parties involved to transition and sell most of my ownership in Bison Union and pass the torch on.

Again this wasn’t an easy decision and has been something we’ve been working on for almost two years behind the scenes. This company is a part of my heart and soul and always will be. At the end of the day though it will allow me to be where I belong, in Pennsylvania, South Dakota, and Turks & Caicos with Bri, Deanie, and the dogs.

I’m not going far and will be staying on as an owner and Chief Branding Officer working closely with Sheryl and the team at the shop and roastery in Sheridan…. and Landon, the new owner and his team throughout the region and country as they push the boundaries on what Bison Union is capable of achieving. They have some amazing things planned and I will be intimately involved in all of them.

There’s no words that describe how much I love and owe all of you that have made this brand and company what it is. You’re everything that’s right with America and the world and I will be eternally grateful to you all for allowing me to truly live the American dream by supporting me and my ideas… ultimately leading me to my wife and son that have brought me a peace and happiness that I never imagined I would find in this world.

I’m not going far but I am signing off as the sole keeper of Bison Union’s social media.

Thank you and love you guys! -Bert

03/31/2026

“Good friends help you move furniture, great friends help you move dead bodies.”

A few people have come into my life that weren’t just good people….but people that completely changed the trajectory of my life for the better on every level.

I met Sheryl about six years ago (I’m not great with dates) by chance. From the get go I liked her cause she immediately started giving me sh*t and was just a genuinely authentic person. As time would go on I’d also realize she is one of the hardest working people I’ve ever met, and one of the most honest and loyal on top of that.

The days then at Bison Union were chaotic to say the least. I had three other jobs, a partner stealing hundreds of thousands of dollars and a lot of intellectual property behind my back, and I absolutely hated my life……but I hid it well, really well.

BUT the good news was, things would get even worse hahaha. To the point where I had to have a coming to Jesus….either I shut Bison Union down or we (Sheryl and I) suit up and fight for a company and more importantly customers and employees we loved.

With the help of a private investor who loved both bison and Bison Union, we were able to get rid of the problem and hit the pause button on the chaos which meant cutting back on almost everything unless it was absolutely essential to keep the lights on, the team getting paid, and the coffee roasting.

I had done every job at this company at some point since I started it BUT I was so out of touch with so many parts of it. Sheryl and I had to tear everything apart and essentially rebuild the entire company I had started in a tiny room to the point that it was like going back to day one.

I told Sheryl, “I can’t promise you anything other than I’ll give up the last dollar I have to make sure you get paid, everything beyond that is uncertain.”

Her reply: “F*ck it, I’m ride or die. We got this!”

Slowly but surely she managed to learn everything single thing I could share about this company, which is an extension of my personality and brain-and in Sheryl fashion she would end up being much better at a lot of it than I am. To be continued in the days to come…..