Farias Surf & Sport

Farias Surf & Sport We are a family-owned beach lifestyle store specializing in surf, sup, bikes and apparel. Serving LBI and the surrounding community since 1969.

Over forty years ago, Vince and Michelle Farias started a beach rental business out of a small garage in Surf City, New Jersey. Teachers by profession, Vince and Michelle spent the summers on Long Beach Island and knew first-hand what vacationers and renters would need. They provided TVs, VCRs, cribs, cots, bikes, surfboards, beater boards, beach chairs and other beach essentials for rent. Vince a

lso worked as a lifeguard in Surf City and bartended at the old Acme Hotel in Beach Haven. Michelle expanded the business, adding custom t-shirts and popular clothing brands in addition to selling surfboards, beach sundries and bikes. The Farias’ surf and beach shop business grew as fast as their family and roots on Long Beach Island. Their three children, Stacey, Brian and Christy, soon joined the family operation. In 1982, Farias Surf & Sport expanded to Ship Bottom, in the former Bylerley’s location. In 1994, the company opened a Beach Haven store in the old Taylor Avenue Grill spot. In 2015, Farias launched the new Bike and SUP Annex in Ship Bottom. An island tradition for generations of locals and vacationers, Farias Surf and Sport now has 5 retail locations on Long Beach Island, New Jersey. The surf shops are still family owned and operated with siblings Brian and Stacey in charge. Granddaughter Sarah works in the stores as the women's buyer and has opened her own store, Five 0 Six Surf Boutique, continuing in her family's footsteps. The Farias’ children and grandchildren share Vince and Michelle’s passion for the LBI community, surfing, beach living and the coastal environment. They’ve worked hard to make Farias Surf and Sport the top Jersey Shore destination for surfing gear, water sports gear, beachwear, bicycles and beach accessories. Friendly and knowledgeable, the Farias Surf and Sport staff focuses on personalized customer service, top quality products and a welcoming, family vibe.

SIDEWALK SALE underway at our Ship Bottom shop‼️50—75% OFF MARKED RACKSFRESH MARKDOWNS! COME SEE 4 YOURSELF!
08/29/2026

SIDEWALK SALE underway at our Ship Bottom shop‼️

50—75% OFF MARKED RACKS

FRESH MARKDOWNS! COME SEE 4 YOURSELF!

San Clemente’s finest Kolohe Andino rolled through the store to stoke out the employees in anticipation of the world pre...
08/26/2026

San Clemente’s finest Kolohe Andino rolled through the store to stoke out the employees in anticipation of the world premier of “FUDO: Cinematic Surf Transmission” at the Hard Rock in AC this Friday night! There is a ticket here at the shop for a limo ride to the event! Next steko22_ purchase could be it! See you there! 🤘🏻

After a long summer running our favorite BH coffee shop, no one deserves a new board for our favorite season here on LBI...
08/25/2026

After a long summer running our favorite BH coffee shop, no one deserves a new board for our favorite season here on LBI than Sammy Jo! GUAPO’S COFFEE HOUSE | Her wave count just increased exponentially w/ a new 6’10 Christenson Surfboards | strong Mom moves 💪🏼

STEKO: FUDO CAPSULE IS HERE! - AVAILABLE AT FARIAS SHIP BOTTOM!RULES:-PURCHASE THE FUDO BOARDSHORT -10C6FUD-RECEIVE A PR...
08/24/2026

STEKO: FUDO CAPSULE IS HERE! - AVAILABLE AT FARIAS SHIP BOTTOM!
RULES:
-PURCHASE THE FUDO BOARDSHORT -10C6FUD
-RECEIVE A PRIZE AT REGISTER
-DM STEKO22 TO REDEEM YOUR PRIZE (MUST SHOW PROOF OF RECEIPT AND PHOTO OF PRIZE

- LIMO RIDE TO PREMIER
- BOARD SIGNED BY TEAM
- TICKETS TO PREMIER
- PHONE CALL FROM TEAM
- NAME IN CREDITS

06/22/2026
Springtime sunrise sessions are much appreciated after a long Winter |  while you were sleeping this morning |   | 📷 :
04/28/2026

Springtime sunrise sessions are much appreciated after a long Winter | while you were sleeping this morning | | 📷 :

Dedication in the lineup and in the shop. Surfing is not just our business it’s the life we pursue. Jon sliding into a p...
04/21/2026

Dedication in the lineup and in the shop. Surfing is not just our business it’s the life we pursue. Jon sliding into a proper one at Silverbacks 🇵🇦 on his | 📷:

Address

2800 Long Beach Boulevard
Ship Bottom, NJ
08008

Opening Hours

Monday 10am - 5pm
Tuesday 10am - 9pm
Wednesday 10am - 5pm
Thursday 10am - 5pm
Friday 10am - 6pm
Saturday 10am - 6pm
Sunday 10am - 6pm

Telephone

+16094947368

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