05/23/2026
Change is inevitable—but progress is a choice. After a decade of sale dates in May, the 𝗢𝗻𝗲𝘀 𝗧𝗵𝗮𝘁 𝗕𝘂𝗶𝗹𝘁 𝘁𝗵𝗲 𝗕𝗿𝗮𝗻𝗱 is moving to November.
The introduction of “The Ones That Built the Brand” in 2015 was our first effort to assemble our best, most proven sows and offer them to the public in a live auction setting. What started as a concept has become a model many now follow, and we take pride in knowing it helped shape the business.
Today, Built the Brand serves as our North Star; the guiding light for decisions in our breeding program and ultimately, the way we measure genetic progress.
Over the years, just as this sale has evolved, so too has our industry. In this ever-changing market, adaption isn’t optional - it’s necessary - and we believe a move to the fall will provide more opportunities to position our best females - purebreds and crosses alike - for a broader market.
Even though the dates have changed, we are still steadfast in our commitment to deliver a genetic offering tailored for modern show pig production. is always front of mind and we know they have to work for you.
Mark your calendars for November 5th, 2026 - we look forward to seeing you on The Hill in Taylor, MO!