06/25/2025
To my valued Ruby Ribbon clients and friends. I just learned that RR will be shuttering. :( I will be calling / messaging many of you today/tomorrow so that you can get your final orders in before inventory runs out.
Please see the paraphrased email below that was sent to all customers. I thank you for being my clients and I will happily service you until the doors officially close. As you know, I loved my RR products so much that I became a stylist. I'm thankful for the friendships I've made via my fun Ruby Ribbon side business.
Talk with you soon.
All the very best-
Stephanie xo
Dear Ruby Ribbon Customer,
For more than a decade, Ruby Ribbon has been on a mission to help women feel more confident, comfortable, and supported—starting with the simple act of replacing your bra. But what we created together grew into something much more powerful.
Through your loyalty, your stories, and your support, Ruby Ribbon became a sisterhood! Whether you wore your favorite Cami daily or shared our body-positive styles with friends and family, you became part of a movement that made confidence accessible to all women everywhere. And for that, we are so grateful.
Today, with a heavy heart, we are letting our community know that Ruby Ribbon will begin the process of winding down our business.
This incredibly difficult decision was shaped by the many challenges facing today’s economy and retail landscape. But before we say goodbye, we want to give you the chance to find the pieces you love—and take them with you into the next chapter.
Here’s what to know:
- Our full collection is available to shop while supplies last—including our beloved Essential Camis and Demiettes, fashion-color limited editions, and even our vintage collections.
- The Essential Bundle offer is still available: purchase two or more of our core styles and receive 10% off automatically.
Many of our most popular sizes and colors will go quickly. If you’ve been meaning to stock up—or come back to your favorites—now is the time.
With deep appreciation for your support and loyalty, we wish you comfort, compassion, and empowerment… just as you have helped us foster through the years.
With heartfelt thanks,
The Ruby Ribbon Team ❤️