Dale's Bootery

09/02/2026

Here is the link to the live Auction! Check it out! It goes until September 17th at 7pm!!

https://bids.beloitauction.com/auctions/48280-thursday-september-17th--shoes-inventory-and-fixtures-auction-from-dale-s-bootery?fbclid=IwdGRjcAUFTt1jbGNrBQVO1XBkb2YBZXh0bgNhZW0CMTEAc3J0YwZhcHBfaWQMMzUwNjg1NTMxNzI4AAEe1Z_IEiyPt0wXb_4cU-EQcnqk6pJ8kKFFr4fbpbxTqjbntFpkROA3UyWcIx8_aem_vl-Ps577X25GT9jbuc_Enw

It's shoe time again! Bid on ladies' and men's shoes, insoles, socks, fixtures, and some vintage cobbler's equipment from Dale's Bootery in Whitewater, Wisconsin, which has now closed.

08/15/2026

Please join Dale Maas’s family and friends as they pay tribute to the one and only Dale Maas, founder of Dale’s Bootery and Whitewater advocate!

07/08/2026

It is with a very heavy heart that I share this information. Dale was such an important part of my life and greatly influenced the person that I am. He was a great boss, role model and more importantly, friend for almost forty years.
He will be missed more than I can express. Enjoy the concerts in heaven and give Pat a hug for me and Carol!

View Dale L. Maas's obituary, send flowers, find service dates, and sign the guestbook.

07/03/2026

❤️ Today Is Our Final Day

After 56 years of serving the Whitewater community, today marks the final day our storefront is open.

We are incredibly grateful for every customer, employee, friend, and family member who has been part of this journey.

If you've been meaning to stop in one last time, today is your last opportunity.

From the bottom of our hearts, thank you for all the wonderful years.

— Bob & the Dale's Bootery Team

07/01/2026

⏰ Closing This Week

For generations, families have visited Dale's Bootery for quality footwear, friendly service, and familiar faces.

This week marks the end of that journey. Our Retirement Sale continues with 50% off storewide through July 3rd.