The Bra Shop

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The Bra Shop At The Bra Shop, we believe that bodies should be celebrated with properly fitting bras, lingerie, and items that make us feel fabulous. Book at thebrashop.com.

The Bra Shop, formerly The O Shop. Reopening Wednesday, October 22 at 303 Main Street, Worcester. Expert bra fittings in sizes 30 to 48 and A to O.

At the heart of every great business is an incredible team. We are so fortunate to have such a hardworking, kind, talent...
10/16/2026

At the heart of every great business is an incredible team.

We are so fortunate to have such a hardworking, kind, talented, and fun group of women who make The Bra Shop what it is today.

These ladies bring so much care, personality, and dedication to our customers every single day, and we couldn’t be more grateful for each of them!

And the best part? Our team is growing! We’re looking forward to welcoming more wonderful women to The Bra Shop as we prepare to open our Wellesley location. 💕

WellesleyMA

10/15/2026

Step into our fitting rooms, where personalized service, expert fittings, and finding the perfect fit are all part of the experience. 🎀

We can’t wait to see you!

Not all sports bras are the same. Your cup size matters when it comes to finding the right level of support, especially ...
10/13/2026

Not all sports bras are the same.

Your cup size matters when it comes to finding the right level of support, especially for high-impact activities.

A sports bra that works for one person may not provide the same support for another. Different cup sizes, styles, and activity levels call for different types of support. 💗

The right sports bra should work with your body, not against it.

Need help finding yours? We’re here to help you find the right fit and support for whatever moves you. ✨

There’s something about a well-fitting bra (and a matching set!) that just puts a smile on your face. Stop by this weeke...
10/10/2026

There’s something about a well-fitting bra (and a matching set!) that just puts a smile on your face.

Stop by this weekend to explore our beautiful new arrivals and let us help you find your perfect fit!

Book your complimentary fitting at bookabrafitting.com.

Lingerie

Blue beauty, with a French touch. 💙✨ The Huit Gabrielle brings a touch of refined luxury to your lingerie collection, wi...
10/09/2026

Blue beauty, with a French touch. 💙✨ The Huit Gabrielle brings a touch of refined luxury to your lingerie collection, with beautiful detailing to be admired. Shop now at The Bra Shop 💙

🍂 NEW SEASON, NEW FAVORITES! 🍂 Your fall wardrobe deserves a little love from the inside out. Come fi...
10/09/2026

🍂 NEW SEASON, NEW FAVORITES! 🍂 Your fall wardrobe deserves a little love from the inside out. Come find your new favorites at The Bra Shop!

🍂 NEW SEASON, NEW FAVORITES! 🍂 Your fall wardrobe deserves a little love from the inside out. C...
10/09/2026

🍂 NEW SEASON, NEW FAVORITES! 🍂 Your fall wardrobe deserves a little love from the inside out. Come find your new favorites at The Bra Shop!

The right fit can make all the difference. ✨Our expert fitters are here to help you find the size, style, and support th...
10/08/2026

The right fit can make all the difference. ✨

Our expert fitters are here to help you find the size, style, and support that feels right for your body because no two bodies are the same. 💗

From your first fitting to your next favorite bra, we’re here to make the experience comfortable, personal, and confidence-boosting.

📍 Come see us at The Bra Shop
💕 Expert fittings. Beautiful styles. The perfect fit.

Our Bra Shop model Sage brings so much joy to everyone around her! 💕 Absolutely stunning in the Estel bra. We just adore...
10/08/2026

Our Bra Shop model Sage brings so much joy to everyone around her! 💕 Absolutely stunning in the Estel bra. We just adore you, Sage!

10/06/2026

Shop up to 75% OFF select styles during our End of Summer Sale. Whether you’re refreshing your lingerie drawer or finding something special, now’s the time to snag your favorites before they’re gone! ✨

🛍️ All Clearance Final Sale
📍 Shop in-store at The Bra Shop

Address

303 Main Street
Worcester, MA
01608

Opening Hours

Tuesday 11am - 5pm
Wednesday 11am - 5pm
Thursday 11am - 6pm
Friday 11am - 6pm
Saturday 11am - 5pm
Sunday 11am - 5pm

Telephone

+15087629060

Website

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