Chula

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Chula Created by Diego and Laura in Hanoi since 2004, filled with with wonderful inspirations from every as Chula is a hidden gem in the heart of Hanoi, Vietnam.

Chula is a vision created by Diego and Laura in Hanoi since 2004. The world of Chula is always filled with wonderful inspirations from every aspects in life transformed into colorful garments, delicate use of handmade arts and artistic forms. Each Chula design is an individual and a piece of artwork that carefully constructed with love under graphic visuals and meticulous craftsmanship. Chula is a mixture between Vietnamese traditions and Western visions that carefully thought out by Diego and Laura to bring two cultures into a harmonious symphony. Chula lร  mแป™t tแบงm nhรฌn ฤ‘ฦฐแปฃc tแบกo ra bแปŸi Diego vร  Laura tแบกi Hร  Nแป™i tแปซ nฤƒm 2004. Chula lร  mแป™t viรชn ngแปc แบฉn giแปฏa trung tรขm Hร  Nแป™i, Viแป‡t Nam. Thแบฟ giแป›i cแปงa Chula luรดn trร n ngแบญp nhแปฏng cแบฃm hแปฉng tuyแป‡t vแปi tแปซ mแปi khรญa cแบกnh trong cuแป™c sแป‘ng ฤ‘ฦฐแปฃc biแบฟn tแบฅu thร nh nhแปฏng sแบฃn phแบฉm may mแบทc ฤ‘แบงy mร u sแบฏc, sแปญ dแปฅng tinh tแบฟ cรกc loแบกi hรฌnh nghแป‡ thuแบญt vร  nghแป‡ thuแบญt thแปง cรดng. Mแป—i thiแบฟt kแบฟ cแปงa Chula lร  mแป™t cรก thแปƒ vร  mแป™t tรกc phแบฉm nghแป‡ thuแบญt ฤ‘ฦฐแปฃc xรขy dแปฑng cแบฉn thแบญn bแบฑng tรฌnh yรชu thฦฐฦกng dฦฐแป›i hรฌnh แบฃnh ฤ‘แป“ hแปa vร  sแปฑ khรฉo lรฉo tแป‰ mแป‰. Chula lร  sแปฑ pha trแป™n giแปฏa truyแปn thแป‘ng Viแป‡t Nam vร  tแบงm nhรฌn phฦฐฦกng Tรขy ฤ‘รฃ ฤ‘ฦฐแปฃc Diego vร  Laura suy nghฤฉ kแปน lฦฐแปกng ฤ‘แปƒ ฤ‘ฦฐa hai nแปn vฤƒn hรณa vร o mแป™t bแบฃn giao hฦฐแปŸng hร i hรฒa.

Hands remember what machines never learn.They know where to place every stitch, how to shape every detail and when a pie...
04/08/2026

Hands remember what machines never learn.

They know where to place every stitch, how to shape every detail and when a piece is finally ready. Skill, dedication and experience are woven into every movement.

At Chula, every piece is made in our Hanoi workshop by these hands, and every garment carries their craftsmanship.

If you'd like to learn more about our story and meet the artisans who create your Chulas, you can book an appointment to experience our Hanoi workshop.

๐Ÿ“ท vittoriobianco__

Every Chula piece begins with a different way of looking at the world.Our ๐—ฅ๐—ฒ๐—ณ๐—น๐—ฒ๐—ฐ๐˜๐—ถ๐—ผ๐—ป๐˜€ ๐—–๐—ผ๐—น๐—น๐—ฒ๐—ฐ๐˜๐—ถ๐—ผ๐—ป turns the photographs o...
30/07/2026

Every Chula piece begins with a different way of looking at the world.

Our ๐—ฅ๐—ฒ๐—ณ๐—น๐—ฒ๐—ฐ๐˜๐—ถ๐—ผ๐—ป๐˜€ ๐—–๐—ผ๐—น๐—น๐—ฒ๐—ฐ๐˜๐—ถ๐—ผ๐—ป turns the photographs of Diego Cortizas into unexpected designs.

Lightweight and made to travel, it's wearable art designed to be seen from every angle.

Available in multiple patterns and designs on chulafashion.com and our Hanoi store.

๐Ÿ“ท .co

ยกDesfile de Chula en la Universidad Europea de Madrid!El prรณximo 3 de julio volvemos a la Escuela de Diseรฑo de la Univer...
24/06/2026

ยกDesfile de Chula en la Universidad Europea de Madrid!

El prรณximo 3 de julio volvemos a la Escuela de Diseรฑo de la Universidad Europea para presentar en Madrid nuestra รบltima colecciรณn 'Chula en B&N' sobre la pasarela.

Un plan perfecto para disfrutar de la moda, descubrir nuestros nuevos diseรฑos y compartir el universo de Chula en un espacio creativo รบnico.

Antes y despuรฉs del desfile, podrรกs probarte y adquirir los looks de la colecciรณn, ademรกs de descubrir una selecciรณn de nuestras รบltimas novedades y algunos de nuestros diseรฑos mรกs queridos.

๐Ÿ—“๏ธ Viernes 3 de julio
๐Ÿ“ Creative Campus โ€“ Escuela de Diseรฑo de la Universidad Europea de Madrid
Marรญa de Molina, 39

๐Ÿ•• 18:00 โ€“ Pop-up
๐Ÿ•– 19:00 โ€“ Desfile

โœ…Regรญstrate escaneando el QR o en el siguiente enlace โžก๏ธ https://forms.gle/jeFU3cAxvZsv3DLr6 (la inscripciรณn es obligatoria para el acceso).

ยกNos encantarรก verte allรญ! โค๏ธ

Next weekend, we'll be in Brussels! ๐Ÿ‡ง๐Ÿ‡ช๐Ÿ‡ช๐Ÿ‡บWe're so happy to be back in a city where we've made so many friends.Join us for...
23/06/2026

Next weekend, we'll be in Brussels! ๐Ÿ‡ง๐Ÿ‡ช๐Ÿ‡ช๐Ÿ‡บ

We're so happy to be back in a city where we've made so many friends.

Join us for two special pop-ups to discover our latest handcrafted collections, find your perfect summer pieces, and reconnect over memories of Vietnam.

Laura will be there and would love to see familiar faces and meet new friends.

๐Ÿ“ Saturday, June 27 | 2โ€“8 PM
Avenue de l'Armรฉe 89, 1040 Etterbeek

๐Ÿ“ Sunday, June 28 | 1โ€“7 PM
Rue Wรฉry 71, 1050 Ixelles

Come say hello, try on our newest creations, and step into the Chula universe.

We can't wait to see you! โค๏ธ

Weโ€™ll always have Casablanca โค๏ธThank you Amis Des Ecoles | ONG Maroc for your warm welcome.Next stop: Rabat. See you tom...
23/06/2026

Weโ€™ll always have Casablanca โค๏ธ

Thank you Amis Des Ecoles | ONG Maroc for your warm welcome.

Next stop: Rabat. See you tomorrow at Le 17 Ocรฉan ๐Ÿ‡ฒ๐Ÿ‡ฆ

Next stop will be Morocco! ๐Ÿ‡ฒ๐Ÿ‡ฆWe are so happy to bring our latest handcrafted collections to Casablanca and Rabat.Handcra...
19/06/2026

Next stop will be Morocco! ๐Ÿ‡ฒ๐Ÿ‡ฆ

We are so happy to bring our latest handcrafted collections to Casablanca and Rabat.

Handcrafted in Hanoi, inspired by art and culture, and made to be worn every day.

Come discover our newest pieces, try them on, and refresh your wardrobe with fashion that matters.

Hola, Madrid! โค๏ธ Ya casi llegamos โœจ Este viernes Laura te espera en una pop up en la que podrรกs descubrir (y probarte) n...
15/06/2026

Hola, Madrid! โค๏ธ Ya casi llegamos โœจ

Este viernes Laura te espera en una pop up en la que podrรกs descubrir (y probarte) nuestra nueva 'Chula en B&N' junto con una selecciรณn de nuevos diseรฑos ideales para el verano y nuestros clรกsicos de siempre.

Siempre es una alegrรญa volver a Madrid a reencontrarnos con los amigos de Chula y dar la bienvenida a quienes nos descubren por primera vez.

Gracias Open Value Foundation por acogernos de nuevo en Madrid!

๐—–๐—ต๐˜‚๐—น๐—ฎ ๐—ธ๐—ถ๐—ฐ๐—ธ๐˜€ ๐—ผ๐—ณ๐—ณ ๐—ถ๐˜๐˜€ ๐—ฆ๐˜‚๐—บ๐—บ๐—ฒ๐—ฟ ๐—ฆ๐—ฝ๐—ฒ๐—ฐ๐—ถ๐—ฎ๐—น ๐—ฃ๐—ผ๐—ฝ-๐—จ๐—ฝ ๐—ง๐—ผ๐˜‚๐—ฟ! โœˆ๏ธ ๐ŸŒWe're packing our colors and bringing wearable happiness around the ...
12/06/2026

๐—–๐—ต๐˜‚๐—น๐—ฎ ๐—ธ๐—ถ๐—ฐ๐—ธ๐˜€ ๐—ผ๐—ณ๐—ณ ๐—ถ๐˜๐˜€ ๐—ฆ๐˜‚๐—บ๐—บ๐—ฒ๐—ฟ ๐—ฆ๐—ฝ๐—ฒ๐—ฐ๐—ถ๐—ฎ๐—น ๐—ฃ๐—ผ๐—ฝ-๐—จ๐—ฝ ๐—ง๐—ผ๐˜‚๐—ฟ! โœˆ๏ธ ๐ŸŒ

We're packing our colors and bringing wearable happiness around the world!

Come discover our latest creations and restock your favorite Chula pieces, all handcrafted with love in our Hanoi atelier.

Check the dates, reach out for the details, and help spread the happiness by recommending us to your friends in these destinations!

Stay tuned for more dates and locations to come!

โœˆ๏ธ Bangkok, weโ€™re coming โœจ๐Ÿ‡น๐Ÿ‡ญChula arrives this week for a special pop-up featuring our newest designs for the holiday se...
01/06/2026

โœˆ๏ธ Bangkok, weโ€™re coming โœจ๐Ÿ‡น๐Ÿ‡ญ

Chula arrives this week for a special pop-up featuring our newest designs for the holiday season, along with our signature Chula classics.

Easy summer looks, dresses for long evenings out, and handcrafted pieces made with love ๐Ÿ’š

๐Ÿ“… Wednesday, June 3
๐Ÿ•’ 10 AM โ€“ 1 PM
๐Ÿ“ Villa 49 Housing - House 89/10, 89 Soi Sukhumvit 49/13, Khlong Tan Nuea, Watthana

We would love to see you there.

www.chulafashion.com

Summer is calling โ˜€๏ธโœจ and Chula is packing the colors ๐ŸŒโœˆ๏ธThis week, Chula arrives in Kuala Lumpur๐Ÿ‡ฒ๐Ÿ‡พ and Singapore๐Ÿ‡ธ๐Ÿ‡ฌfor s...
19/05/2026

Summer is calling โ˜€๏ธโœจ and Chula is packing the colors ๐ŸŒโœˆ๏ธ

This week, Chula arrives in Kuala Lumpur๐Ÿ‡ฒ๐Ÿ‡พ and Singapore๐Ÿ‡ธ๐Ÿ‡ฌfor special pop-ups featuring our newest designs alongside the timeless pieces you already love.

From easy summer looks to statement dresses for long evenings out, donโ€™t miss the chance to find pieces made to travel with you through the season.

๐Ÿ“ ๐—ž๐—จ๐—”๐—Ÿ๐—” ๐—Ÿ๐—จ๐— ๐—ฃ๐—จ๐—ฅ
๐Ÿ“… Thursday, May 21 โ€” from 12 PM
๐Ÿ“… Friday, May 22 โ€” from 9 AM to 12 PM
๐Ÿ“Œ A-9-3A Kiara 1888, Jalan Kiara 3

๐Ÿ“ ๐—ฆ๐—œ๐—ก๐—š๐—”๐—ฃ๐—ข๐—ฅ๐—˜
๐Ÿ“… Saturday, May 23 โ€” from 4 PM to 8 PM
โœ‰๏ธ Reach out for the details

Come by, try on your favorites, and experience the world of Chula.

And if you have friends in Kuala Lumpur or Singapore who may love Chula, feel free to share ๐Ÿ’›

Address

43 Nhแบญt Chiรชu
Hanoi
10000

Opening Hours

Monday 09:00 - 18:00
Tuesday 09:00 - 18:00
Wednesday 09:00 - 18:00
Thursday 09:00 - 18:00
Friday 09:00 - 18:00
Saturday 09:00 - 18:00
Sunday 09:00 - 18:00

Telephone

+84989886480

Website

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