29/10/2026
The joys of running a small-batch fashion brand 🙄🙄🙄 I need your help.
We buy limited amounts of fabric, make our pieces, stock our stores and pop everything online. Then the bestsellers sell out, the slower sellers hang around, and suddenly someone wants a matching top in a colour we’ve run out of. We reorder, only for the new dye batch to arrive in a slightly different shade. 🫠
And because we’re a small business, we can’t exactly afford to sit on hundreds of metres of fabric in every colour.
So my brain is currently doing somersaults trying to figure out how to keep our stockists stocked, our online store up to date and our customers happy, without overproducing.
I’m thinking signature colours that stick around, limited colour drops and giving YOU more of a say in what we make before we start cutting.
But what do you guys think? Would you prefer to shop what’s available, or have the opportunity to choose your favourite styles in a new colour before we make them?
Genuinely curious, because I’m trying to figure out a way of doing this that works for all of us! 🧩
