Sitting Pretty

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Sitting Pretty Ethical Women's Apparel brand, locally made in Cape Town. Where to find us? Sitting Pretty was founded in 2009 in Cape Town by Emma Londgen.

Cape Town
1st Floor, Gardens Centre, Mill Street, Gardens, Cape Town

Watershed, 17 Dock Road, V&A Waterfront,
Cape Town

5 Plein Street, Stellenbosch She enjoys mixing different genres and styles, playfully juggling together ethnic silhouettes, masculine tailoring and sportswear codes, with a sweet dash of rock ’n‘ roll and a hint of romantic aesthetics. A combination of bohemian chic and urban sophistication, Sitting Pretty collections are characterized by soft tones and light, loose cuts, embodying a cosmopolitan feel and a controlled nonchalance. Emma strives to conceive simple and relaxed pieces, playing as much with materials as with colour and prints, offering a kind of understated chic with a twist of sexiness and originality. Environmental awareness, ethical trading and integrity also underpin the label’s philosophy. Sitting Pretty is particular about sourcing natural fibres and does not mass produce. All garments are designed and manufactured locally and ethically in Cape Town.

A little glimpse of what’s to come… 🐪🏜️Sun-warmed colours, desert-inspired prints and something special in the making.Ke...
13/10/2026

A little glimpse of what’s to come… 🐪🏜️

Sun-warmed colours, desert-inspired prints and something special in the making.

Keep your eyes open — our Resort Collection launches Friday, 16 October. 🌾

✨ We’re looking for a people person!Do you have a vibrant, chatty personality, love connecting with people and have a pa...
12/10/2026

✨ We’re looking for a people person!

Do you have a vibrant, chatty personality, love connecting with people and have a passion for fashion? We might just be looking for you! 🤎

Sitting Pretty is looking for a casual team member to join our Watershed store. Someone who brings good energy, loves a good conversation and makes every customer feel welcome.

📍 The Watershed, V&A Waterfront

Think you’d be a good fit? We’d love to hear from you! Send us your CV and let’s chat. ✨

Can you guess what’s coming?We’ll give you a few clues…☀️ a little warmer🤎 a little wilder🌾 a little unexpectedConsider ...
10/10/2026

Can you guess what’s coming?

We’ll give you a few clues…
☀️ a little warmer
🤎 a little wilder
🌾 a little unexpected

Consider this your first glimpse.

06/10/2026

Meet the Millie Mules🤎
A pointed-toe leather slip-on with delicate ankle ties, made to elevate even your most effortless outfits.

Available in Cognac, Black & Chocolate. Instore and online!

03/10/2026

Ladies, remember the palazzo pants era? Well… they’re back, and dare we say, better.

Meet the Terra Pants — wide-leg, wonderfully swishy and made for a little strut. With adjustable waist tabs and removable ties, you can wear them your way. Basically, the pants your younger self would’ve begged for.

La bella vita — “the beautiful life.”🍋The Ione Dress in lavender, made for sun-drenched streets, long lunches and wander...
26/09/2026

La bella vita — “the beautiful life.”🍋
The Ione Dress in lavender, made for sun-drenched streets, long lunches and wandering through the countryside.

Alyssa Van Eeden

🇮🇹

Address

Gardens Centre, Mill St, Gardens, Cape Town
Woodstock
7915

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00
Saturday 09:00 - 14:00
Sunday 09:00 - 14:00

Telephone

+27606486703

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